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Product Description
Book Description
New miniature version!
The ability to wield typography is one of those things that is a clear indication of a talented designer. Being able to craft type well and thoughtfully takes a deep understanding of the inherent complexities and a keen eye for the minute and subtle details. This book contains a collection of 1,000 instances of thoughtful type usage along with credits that note what fonts were used in the design. Like its predecessor, 1,000 Graphic Elements, the photography in this book focuses in on the typography so readers can get an up-close look at the work.
1,000 Type Treatments showcases an array of fonts in a catalog-like format, making it easy for the working designer to practically shop for ideas. The book is organized by style so if a designer has a traditional, elegant, or edgy piece, they can go directly to that section of the book, where they will find a wide collection of fresh ideas in the style they are seeking.
Also included is a directory of font foundries and suppliers, providing busy designers with a quick reference guide to where they can find the fonts that pique their interest.
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Most helpful customer reviews
2.0 out of 5 stars
cluttered & uninformative,
By
This review is from: 1,000 Type Treatments: From Script to Serif, Letterforms Used to Perfection (Paperback)
I agree with the 2 previous reviewers except that the mini edition mentioned by one is overwhelmingly crowded with small pictures, many of which can't be read and don't show the completed project in its entirety. I assume the photography is the same in the larger copy, but perhaps larger and less tightly packed for easier absorption.I want to see details and complete projects to see how things tie together, I would also appreciate background information on the choices made, who they were for, what techniques were used and easier access to typeface names. For instance, were all these grungy type treatments being used to sell skateboards, and grunge-rock CDs? Or did someone try them to sell retirement condos?
2.0 out of 5 stars
Large but poorly designed collection of works incorporing types,
By Matthieu Csernel "Matou" (Montreal) - See all my reviews
This review is from: 1,000 Type Treatments: From Script to Serif, Letterforms Used to Perfection (Paperback)
It's quite of a shame when a book about design is poorly designed itself. The layout is ok: each page features 1 to 3 projects and the way they use type. On top of each image you find the number of the project, name of the agency and the agency's country. But if you want the name of the fonts used (what I thought the book was all about), you must look at the index at the end. And on top of that, the index does not even present the projects by number but by agency's name which make it for a busy search. A shame since the projects presented are interesting, make for a good source of inspiration even if they lack a bit more explanations.One of this book's main advantage is its low price.
3.0 out of 5 stars
Provides inspiration, but look for smaller edition!,
By
This review is from: 1,000 Type Treatments: From Script to Serif, Letterforms Used to Perfection (Paperback)
Many many pages of different type treatments, colorful pages, great for inspiration. But beware! There is another edition of this book, smaller in dimension, without compromising the content or size of the photographs, and it's half the price!!A good book, and if you're interested in paying double for extra white space, this is your book.
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