As an author of over 20 books, I am still looking for anything that will give me and my books an edge. While most of the books out there offer less than stellar advice, this one is definitely a "game changer" I read this book in its entirely last night and was blown away. The first thing I did this morning was to start implementing the tips that EJ Thornton has in this book. A very remarkable perspective I haven't seen before and one that I'm embracing starting now.
Not to give away the aspects of this book, I'll share a few "light-blub" moments with you. One is in the book description, I know as writers, we all think we know this stuff and we do to a point. But here, she states to not tell the prospective reader what the book is about, rather why they need to read it. You have got to read the this book to get the profound meaning of that statement. No joke, I have already started changing my book descriptions to reflect this way of thinking.
Another aspect that has always bothered me was with the author bio. Here EJ sheds light on how to draft a bio that is captivating and engaging as well as writing a press release too. Some of the tips in this book are so simple but they carry with it a powerful impact. Not only does she share this wisdom with us, she shows how and why it is so important. The story about the literary agent asking questions to a room full of writers will open your eyes to the significance of the why.
This is for me, like I said, a major game changer in how I approach my books in the future. Forget about the cost, it doesn't matter, but does matter is understanding what EJ has here for us, writers. This is a must have for anyone who writes or thinking about it. EJ Thornton's "Advanced Book Marketing" is to writers is what Blake Snyder's "Save the Cat" is to screenwriters.
Thanks EJ for a most excellent book and I will be thanking every month when my royalties come in.