"...I opened the book...by the time I finished it I was an ex-smoker. It really has been that simple." -- Ontario Finance Minister Greg Sorbara, writing in the Globe & Mail, Apr 2004
"Being a smoker is like being trapped in a complicated maze. It's as if Allen Carr has a plan of that maze....Instantly, I was freed from my addiction." -- Sir Anthony Hopkins, Actor
"Some clinics use some of his techniques but...few do so in such a successful package." -- A personal view from Prof. Judith MacKay, WHO Tobacco Free Initiative
"The Cadillac of quit smoking methods." -- Saskatoon Star Phoenix, Jan 2003
"To say it was miraculous would not be hyperbole." -- Hamilton Spectator, Aug 2003
About the Author
Allen Carr was a chain smoker for over thirty years. After countless miserable attempts to quit, in 1983 he discovered what every smoker dreams of - an easy way to stop smoking.
Carr is now widely regarded as the leading expert on stopping smoking.
His books on the subject have sold over 5 million copies and an estimated 50,000 smokers attend his legendary clinics at 55 locations in 25 countries around the world.