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Appreciative Inquiry: Change at the Speed of Imagination [Paperback]

Jane Magruder Watkins , Bernard J. Mohr
4.3 out of 5 stars  See all reviews (7 customer reviews)
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Book Description

Feb 7 2001 078795179X 978-0787951795 1
Appreciative Inquiry--a book in The Practicing Organization Development Series--is for leaders and organizational consultants who are ready to abandon the familiar tyranny of complex change programs. Recognizing that human systems are constructions of the human imagination and therefore capable of change at the speed of imagination, the Appreciative Inquiry (AI) process frees organizations from the restrictive orthodoxy of "deficit based change" and allows them the freedom to mobilize strategic change and focus on the visible and tacit strengths of an organization. AI is capable of engaging whole systems at amazing scales--easily engaging hundreds or sometimes thousands of people, often in a matter of weeks or days, to leverage the positive core of the organization.

Tap into the rich and inspiring "high point" accounts of personal or collective capacity and link this "positive core" to any change agenda. Once you have have determined what is really working, transformations never thought possible are rapidly and democratically mobilized.

"This is a book about the future of organization development. It is a practical guide to appreciative inquiry for organization leaders and organization development professionals and it is a comprehensive explanation at the speed of imagination." --Peter Sorensen, professor and director of the Ph.D. program in organization development and master of science program in management and organization behavior, Benedictine University


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"This is a book about the future of organization development. It is a practical guide to Appreciative Inquiry for organization leaders and organization development professionals and it is a comprehensive explanation at the speed of imagination." --Peter Sorenson, professor and director of the Ph.D. program in organization development and master of science program in management and organization behavior, Benedictine University

"This book is a gift to organization development practitioners. It takes us forward both professionally and personally. It challenges us to shift our perspectives, and deepens our understanding of organizations as organic systems. The book provides practical guidance--and encouragement--to creating sustainable change in large complex systems. Jane Watkins and Bernard Mohr are generous in sharing their wisdom and experience. In doing so they place on us tremendous responsibility for the fate of change efforts through our choice of approach to inquiry."--Cynthia Haddock, senior change advisor, The World Bank Group

From the Inside Flap

Appreciative Inquiry-a book in the Practicing OD Series-is for leaders and organizational consultants who are ready to abandon the familiar tyranny of complex change programs. Recognizing that human systems are constructions of the human imagination and therefore capable of change at the speed of imagination, the Appreciative Inquiry (AI) process frees organizations from the restrictive orthodoxy of "deficit based change" and allows them the freedom to mobilize strategic change and focus on the visible and tacit strengths of an organization. AI is capable of engaging whole systems at amazing scales? easily engaging hundreds or sometimes thousands of people, and often, in a matter of weeks or days, to leverage the positive core of the organization.

The authors reveal how using the Appreciative Inquiry (AI) process can help you discover and tap rich, inspiring "high point" accounts of personal or collective capacity and link this "positive core" to any change agenda. Once you have determined what is really working, transformations never thought possible are rapidly and democratically mobilized.

This innovative process can be an effective way to work with organizations as organic systems whose success depends on a holistic approach to the connected human, technical, and organizational functions that make up any organization. Readers learn about the shifting paradigm in which we work and the role AI can play in enabling organizations to embrace the new paradigm. And, with case studies from such organizations as McDonald's, NASA, British Airways, and others, they illustrate the emerging applications of AI in a wide range of environments.

"This is a book about the future of organization development. It is a practical guide to Appreciative Inquiry for organization leaders and organization development professionals and it is a comprehensive explanation at the speed of imagination."?Peter Sorensen, professor and director of the Ph.D. program in organization development and master of science program in management and organization behavior, Benedictine University

The Authors
Jane Magruder Watkins is a past chair of the board of the NTL Institute for Applied Behavioral Science and a founding member of Appreciative Inquiry Consulting. In her thirty-five years in the field of organization development she has worked with a wide range of private, public, and government organizations, including Avon, GTE, Detroit Edison, SmithKline Beecham, ScottishPower, and more than 200 international organizations in nearly 50 countries.

Bernard J. Mohr is president of The Synapse Group, Inc., and co-founder of Appreciative Inquiry Consulting as well as co-creator of Whole System Design (WSD), an approach integrating changes to culture, work processes and systems. His clients have included AT&T, British Airways, BP, Coca Cola USA, Exxon, L. L. Bean, the Internal Revenue Service and the Episcopal Church. Editorial Board includes David Bradford, W. Warner Burke, Edith W. Seashore, Robert Tannenbaum, Christopher A. Worley, and Shaolin Zhang


Inside This Book (Learn More)
First Sentence
"AS WE ENTER THE 21st CENTURY, there has been a fundamental shift in how we see and experience the world." Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

4.3 out of 5 stars
4.3 out of 5 stars
Most helpful customer reviews
2 of 2 people found the following review helpful
3.0 out of 5 stars AI is a technique, enveloped by a theory... Jan 22 2002
Format:Paperback
Appreciative Inquiry is a method for getting the best, most positive, upbeat, and energizing images of your organization to the fore. AI contrasts to problem-focused inquiry, which usually provokes blame and evasion. A large cadre of Organizational Development and Human Resources types has developed AI, and they swear by its positive effects. The book contains nearly two dozen case examples of AI interventions, ranging from small organization to large multi-national corporations. The authors present a coherent theory (social constructionism) and method to bolster AI's techniques. It has much in common with post-modern psychotherapy, the construction of "magic solutions" ("best practices" in their terms), and centering on the individuals' perspectives (rather than some larger, "objective" truth) about an organization.

It is clear that you have to be sophisticated to do AI interventions. One imagines that you should belong to an AI network, be thoroughly trained, and be supervised. The AI intervention probably does not work without the requisite OD/HR training and perspective. If you are interested, this is your textbook.

I found the book moderately difficult to read and digest, partly because the authors have created such an elaborate theory behind the intervention. The authors are less than candid about "failed" interventions (p. 206), and terms like "co-creating" and "sociotechnical" (what?). I came away from this book believing that AI is something like Public Discourse applied to businesses.

If you want to use this book, plan on studying it in detail and enrolling in AI workshops.

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1 of 1 people found the following review helpful
3.0 out of 5 stars Elegant but with some limitations... Jan 19 2002
Format:Paperback
Appreciative Inquiry fits within recent "modern mediation theory" and Public Discourse techniques. I cannot add more to what previous reviewers have said (above), but note only that the techniques are more difficult to apply than the authors indicate and require all parties in the discussion to be committed to the end-result. AI techniques cannot work in groups where there are power vacuums or undisclosed power grabbing and coaltion-formation.
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5.0 out of 5 stars Combining theory and practice with great art Nov 20 2001
Format:Paperback
With a growing literature that deals with Appreciative Inquiry (AI), a truly revolutionary way of moving our organization, in their book Magruder Watkins and Mohr have accomplished more to help organization development consultants and managers to understand the potential of AI than any other book currently in print.

Appreciative Inquiry: Change at the Speed of Imagination covers the subject by alligning both the theoretical concepts to practical applications. It is very well written and presented with a great flow. To the novice to AI it gives all the key elements to get started, for the more seasoned consultant and manager in the field of AI, it gives new ideas and opens up possibilities for further exploration.

It is not be the only book on Appreciative Inquiry but it is at the very top of my reading list on this dynamic subject. When I recommend readings to students of AI, Appreciative Inquiry: Change at the speed of imagination, is the only book they need to read.

Congratulations to Jane Magruder Watkins and Bernard Mohr, they have produced the best book on AI that is available today.

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