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Backing U!: A Business-Oriented Guide to Backing Your Passion and Achieving Career Success Paperback – Dec 1 2009

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Product Details

  • Paperback: 333 pages
  • Publisher: Business & Careers Press; 1st edition (Dec 1 2009)
  • Language: English
  • ISBN-10: 0956139108
  • ISBN-13: 978-0956139108
  • Product Dimensions: 17.8 x 1.9 x 25.4 cm
  • Shipping Weight: 612 g
  • Amazon Bestsellers Rank: #1,462,790 in Books (See Top 100 in Books)

Product Description

About the Author

Vaughan Evans is well placed to guide you on backing U! For the last thirty-five years, he has advised clients on whether they should invest in businesses, large and small. He is an economics graduate of Cambridge University and an Alfred P. Sloan fellow of London Business School. He lives in West Wales.

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Most Helpful Customer Reviews on (beta) 10 reviews
3 of 3 people found the following review helpful
No-Nonsense Approach to Finding a Job Fit Dec 8 2009
By PGB - Published on
Format: Paperback
Thank you, Vaughan Evans! From the mind of a former economist comes...a book about boosting your career? Huh? And yet, it's this unlikely intersection between Evans' big-picture view of market forces and his very human approach to finding job satisfaction that makes this career book so interesting, useful, and compelling. This workbook-style book will help you figure out if what you're doing is a great fit for you, and if not, why not. Whether you're self-employed, as I am, work for a company, or are currently unemployed or contemplating a career change, Backing U! helps you identify your capabilities, your competition, and what's ahead in your market or industry that will have an impact on your ability to succeed, develop, and be happy in the coming years. You start by thinking of yourself as a business. Would someone want to invest in you? Why or why not? How can you make yourself more "backable"? Seeing myself as a business, and then working through the steps in this book provided me with a whole new perspective on my career. This book is particularly useful for people who have that nagging feeling that they're not living up to their potential, or that their job somehow isn't meaningful enough. This book will help you find your passion and drive. I highly recommend it.
3 of 3 people found the following review helpful
A Comprehensive Career Book Dec 13 2009
By Gayle Lantz - Published on
Format: Paperback
An in-depth read if you want to take a look at your own career possibilities from all angles. The book helps you do the thoughtful work needed to achieve what career success looks like to you. Filled with helpful questions, answers and examples, Vaughan Evans offers sound self-development advice and business perspective. Chapter by chapter, he guides you through a business-focused approach to challenge your thinking so you can develop useful strategies on career growth or change. Backing U! is for anyone committed to finding the highest satisfaction in their work.

Gayle Lantz: Author, Take the Bull by the Horns: The Busy Leader's Action Guide to Growing Your Business...and Yourself
Founder & President, WorkMatters, Inc.
2 of 2 people found the following review helpful
Flexible and Helpful! Feb. 16 2010
By Carly Bernard - Published on
Format: Paperback
I picked up this book as I am at a crossroads in my career, and other publications haven't really seemed to fit my circumstances. I have used this book as a constant reference for the moment. I would especially recommend this if you are in a career field like me where you have the option of working for yourself OR someone else, as every section addresses the unique needs of the self-employed as well as those of a rank and file worker or manager. A bit dry at times, but will most likely earn a permanant spot on my bookshelf for its usefulness.
1 of 1 people found the following review helpful
"Backing U!": Where the right brain and left brain meet April 6 2010
By Stacy Lytwyn - Published on
Format: Paperback
Is your dream job just a dream? Or perhaps your dream job awaits. How about a career redo while staying in your current employment position?

If you are a business owner, are you running your business with oomph? On the other hand, if you are in the process of getting a business off the ground, will it soar or deflate?

If you want answers to musings like these, pick up "Backing U!"...but first buckle up, readers can be sure of an intensive, supercharged ride on the career path. Thirty-five-year biz whiz Vaughan Evans sure knows what hwyl, the "Celtic concept of passion, fervor and spirit, which can lift you to extremes of success," is all about. Of course, writing aimed at notions like this can become nauseatingly esoteric, and the writer can easily allow the right brain to run wild. Fortunately, Mr. Evans saddles down the enthusiasm with some cut and dry formulas and his left-brain thought process curbs the untamed think waves. As a result, the reader is left with a treasure chest of charts and grafts to help carve the learning curve, as far as career choices go, to a minimum.

Should you back your passion or not? "Backing U" is one of the best books written for those at a career conundrum who want some low-risk, result-orientated advice to help them charge into the next stage of their lives--or stay put. In the final analysis, if you don't back U, who will? Fortunately, you don't have to do it alone with this indispensible guide at your fingertips--carry it alongside your resume in the glove box on your career journey!

Stacy Lytwyn Maxwell, Author/Book Reviewer/Teacher
1 of 1 people found the following review helpful
Backing Vaughan Evans! Feb. 26 2010
By Bill Russell - Published on
Format: Paperback Verified Purchase
Vaughan Evans' Backing U books are essential reads for anyone looking to change the direction of their career. Whether your objective is to move into a new industry, start your own business or simply climb the next few rungs of the corporate ladder, Backing U supplies the analytical tools for success in straightforward and understandable text, examples, graphs and worksheets - and he's an economist! Backing U gives the reader the tools to rate their own strengths and weaknesses in order to determine if they're "backable" the way an economist would analyse a business. Learn to sell the positive attributes, find and address the weaknesses and you can achieve your goals. If you have the ability to be honest about your objectives and your roadblocks, Backing U will help you navigate the best course to success.

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