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“…This non-nonsense book covers every conceivable aspect of the personal-training industry…straightforward, informative and easy to read…” (Muscle & Fitness, March 2005)
Find out what it takes to be certified
Find your training niche and make money
Want to be a personal trainer or improve your existing practice? This fun, practical guide gives you the tools to manage your business; design and conduct professional, effective workouts; and advance your client to the next level. You'll find savvy tips on choosing the right certification for you, marketing your business, and obtaining the best equipment and support.
THE DUMMIES WAY®
Explanations in plain English
"Get in, get out" information
Icons and other navigational aids
Online cheat sheet
Top ten lists
A dash of humor and fun
Discover how to:
Study for certification exams
Attract, keep, and motivate clients
Manage legal issues and tax planning
Interview, hire, and manage employees
Expand your services
Companion Web site