Vous voulez voir cette page en français ? Cliquez ici.

Sign in to turn on 1-Click ordering.
Amazon Prime Free Trial required. Sign up when you check out. Learn More
More Buying Choices
Have one to sell? Sell yours here

Beginning Behavioral Research: A Conceptual Primer (7th Edition) [Hardcover]

Ralph L. Rosnow , Robert Rosenthal
5.0 out of 5 stars  See all reviews (1 customer review)
Price: CDN$ 193.00 & FREE Shipping. Details
o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o
Only 1 left in stock (more on the way).
Ships from and sold by Amazon.ca. Gift-wrap available.
Want it delivered Tuesday, October 28? Choose One-Day Shipping at checkout.


Amazon Price New from Used from
Kindle Edition CDN $153.50  
Hardcover CDN $193.00  
Join Amazon Student in Canada

Book Description

March 2 2012 0205810314 978-0205810314 7

Continuing the Chain of Discovery and Understanding


Beginning Behavioral Research introduces students to the broad base and conceptual underpinnings of basic principles of ethical research with human participants from (a) the development of ideas and testable hypotheses, to (b) the selection of appropriate methods of measurement and data collection, to (c) the design and implementation of empirical research, to (d) the statistical analysis and interpretation of results, and finally, to (e) the reporting of findings and conclusions. The authors emphasize good research, empirical reasoning, and the continuity of psychological science in the continuing cycle of discovery and understanding.


The beginning in the title of this text is intended to have a double meaning. It not only describes the level of the material but also conveys the idea of a journey. For some students, the journey will be completed at the end of the course in which this text is used. For others, the journey will have just begun. In either case, students will have a deeper understanding of the applicability and limits of the scientific method.  They will also have learned how to frame questions about the scientific results they read or hear about in the media in ways that will allow them to reach beyond other people’s conclusions or assertions and decide for themselves what is true.


Additional Learning Goals

Upon completing this book, students who are expected to conduct a research study should be able to:

  • Craft a research idea that can be empirically tested
  • Choose methods of data collection and measurement
  • Develop a research proposal
  • Design and implement the research study
  • Approach the research data
  • Test and evaluate hypotheses and explore the results
  • Report the research project in the APA style
Note: MySearchLab with eText does not come automatically packaged with this text. To purchase MySearchLab with eText, please visit www.mysearchlab.com or you can purchase a ValuePack of the text + MySearchLab with eText (at no additional cost):

ValuePack ISBN-10: 0205871895 / ValuePack ISBN-13: 9780205871896

Special Offers and Product Promotions

  • Join Amazon Student in Canada

Customers Who Viewed This Item Also Viewed

Product Details

Product Description

About the Author

Ralph L. Rosnow is now Thaddeus Bolton Professor Emeritus at Temple University in Philadelphia, PA, where he taught courses in research methods and statistics for many years and directed the Ph.D. program in social and organizational psychology. He also taught research methods at Boston University in a master’s degree program in communication research and at Harvard University as a visiting professor in the psychology department.



Robert Rosenthal is a Distinguished Professor at the University of California at Riverside and Edgar Pierce Professor of Psychology, Emeritus, Harvard University. In the realm of statistical data analysis, his special interests are in experimental design and analysis, contrast analysis, and meta-analysis. He served as co-chair of the Task Force on Statistical Inference of the American Psychological Association.



What Other Items Do Customers Buy After Viewing This Item?

Customer Reviews

4 star
3 star
2 star
1 star
5.0 out of 5 stars
5.0 out of 5 stars
Most helpful customer reviews
5.0 out of 5 stars A satisfied customer Jan. 23 2013
Format:Hardcover|Verified Purchase
This was my first time ordering a book online, and I must say it's been rewarding. The book was delivered five days before I expected it and it was in perfect shape. My bookstore couldn't have given me a better book. The authors are well recognized and though I have yet to read the book, I am expecting great enjoyment in reading it. Thank you Amazon for helping me save money at such little "cost"!
Was this review helpful to you?
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 3.4 out of 5 stars  5 reviews
3 of 3 people found the following review helpful
4.0 out of 5 stars A Good Introduction (7th Edition) May 29 2012
By T. A. Daniel - Published on Amazon.com
Rosnow & Rosenthal's BEGINNING BEHAVIORAL RESEARCH (7th Edition) is quite good. This book is aimed at undergraduate college students majoring in a behaviorally-based science (such as psychology). For a methods class, this textbook might fall a little short of the depth that most professors are looking for. While this book does a good job of explaining the absolute basics (e.g., understanding what a testable hypothesis is), it doesn't quite go far enough; the book ends with "The Analysis of Frequency Tables." This textbook seems suited for classes that try to integrate intro statistics and methods into one course.

Otherwise, the book is very readable and informative. The ending of each chapter includes nice summaries, multiple choice review questions, and discussion questions. This is esoteric material, but the authors take their time to flesh out these conceptual ideas.

If you are looking for a textbook for a Stats/Research Methods course, this might be a good book to use for the first semester. If you are looking for a purely Methods-based course, Introduction to Behavioral Research Methods (6th Edition) might be a little better suited.
2.0 out of 5 stars Great information, but horribly dry writing Sept. 14 2014
By Consumer - Published on Amazon.com
Format:Hardcover|Verified Purchase
OMG I can't believe I still have to read 9 more chapters of this book this semester. Great information, but horribly dry writing, and really tedious format; paragraphs ramble on for the better part of a page, mind you in what I am guessing is 8pt font...REALLY hard to read...

Maybe I'll just skim it and peruse the chapter summaries for the rest of the semester.
5.0 out of 5 stars Text book May 4 2014
By Daryl Bragg - Published on Amazon.com
Format:Hardcover|Verified Purchase
It was what I needed for my class and has been very helpful. The condition was exactly as described. Thank you
5.0 out of 5 stars had to have for class, but good text Oct. 6 2014
By Stephanie Borgatti - Published on Amazon.com
Format:Hardcover|Verified Purchase
had to have this for class
0 of 3 people found the following review helpful
1.0 out of 5 stars Isnt what they sent Oct. 27 2013
By Melanie Timothy - Published on Amazon.com
Format:Hardcover|Verified Purchase
They sent out the "International version" which was the wrong book! Consequently it got me even more behind in school and I had to withdrawal from the class.
Search Customer Reviews
Only search this product's reviews

Look for similar items by category