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Boom, bust & echo: How to profit from the coming demographic shift [Hardcover]

David K Foot
4.8 out of 5 stars  See all reviews (4 customer reviews)

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Book Description

1996
A Canadian Bestseller! Demographics is the key to understanding the past and forecasting the future. From financial planning to urban planning, Professor David Foot shows us how to track the trends that will have a profound impact upon our lives.

The boomers, the busters, and the echo generation: discover the nation's future - and yours - in demographics, the simple but highly potent tool for understanding the past and foretelling the future, by Canada's foremost expert. What are the best investments? Where are the new business opportunities? What will become of our cities? What are the prospects for real estate? The job market? Education? Health care? Foot and Stoffman provide answers in a book full of arresting insights and practical ideas.


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Review

Boom, Bust & Echo is a handy and readable take on what comes next in the world of profit and loss. But almost anyone concerned about the future could benefit from the refreshing--if sometimes overly narrow--approach it takes to some of Canada's most pressing problems. -- Maclean's, v.109(33) August 12, 1996

David Foot, a noted Canadian demographer and professor of economics at the University of Toronto, exhibits a talent for explaining difficult concepts in a simplified manner. Boom, Bust and Echo reflects this and is quite easy to understand. This book will be of interest to those who take a long-term view of their company's or even their own future regardless of their function in the workplace. Chapters are topical and cleverly constructed to seamlessly connect an explanation of the past to a prediction of the future. The arguments are solid and well presented--so well, in fact, that the reason for an economic or social phenomenon appears to be obvious. The test of the claim that demographics explains two-thirds of everything will be to see if the author's predictions indeed come true. -- Media, v.3(3), 1996

Seldom is a book published that becomes required reading for just about everyone who has a stake in what Canadians will be doing in the future--business executives, entrepreneurs, policy makers, politicians, planners and educators, not to mention marketers. Boom, Bust & Echo: How to Profit From the Coming Demographic Shift, (Macfarlane Walter and Ross) by economist David K. Foot and journalist Daniel Stoffman, is not only a compilation of consumer, economic and lifestyle trends expected from Canada's aging population, it's a course on the importance of demographics and how the patterns they reveal can be capitalized on by forward-thinkers. -- Marketing Magazine, June 3, 1996

From the Inside Flap

Demography - the study of human populations - is the most powerful and most underutilized tool we have to understand the past and to foretell the future. Demographics play a critical role in the nation's economy and social life, and they affect every one of us as individuals. The more we understand demographic realities, the better prepared we will be to cope with them - and to turn them to our advantage.

In Canada, the aging of those born between 1947 and 1966 - the baby boom generation - has changed the economy, driven housing and other markets, and transformed social mores and lifestyles. As the boomers enter mid-life, as the "baby-busters" behind them come of age, and as the "echo generation," the children of the boomers, reaches maturity, how will the country change? Where will Canadians choose to live? What are the prospects for employment? Which investments will be favoured? What lies ahead for Canada's health care and education systems?

Everyone who plans for the future - whether it be for a large corporation, a retail store, a school system, a nonprofit enterprise, or for personal well-being - needs effective forecasting tools. Boom, Bust & Echo goes beyond the traditional methods of focus groups and opinion surveys to an analysis of statistical facts. Here is an original and indispensable work filled with arresting insights, provocative assertions, and practical answers.


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Customer Reviews

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4.8 out of 5 stars
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Most helpful customer reviews
1 of 1 people found the following review helpful
5.0 out of 5 stars I liked it so much, I made my wife read it. Aug. 14 1998
By A Customer
Format:Hardcover
I read this book in the summer of 1996, and found it to be an excellent tool. It takes a very organized approach to presenting the history of demographics and applying demographics to trends that we have observed over the past. It is highly relevant to life in rural Ontario which is where i was living at the time. Issues like the future importance of hospital closings, school development, and social programs should all be viewed in the context of demographics.
After reading this I went on to read Faith Popcorn's books, and found them to be rather flat predictions that demographics could easily fortell. Boom Bust & Echo is a useful toolkit for business people with lots of examples to draw from. My wife and I had our own company at the time, and I had to make her read the book so we could re-assess our strategy in light of this under-used tool, and it allowed us to reposition our company without straying from our original mission.
Was this review helpful to you?
5.0 out of 5 stars Puts life in perspective Nov. 4 1998
By A Customer
Format:Hardcover
As a member of Generation-X (that means in 1998 I'm 35...)I find this book puts many things about life today in perspective. An excellent and easy read, I would recommend this to anyone who is fascinated by social and demographical characteristics of our society. A word of warning though, for all you Gen-Xers out there... You may develop a new found hatred of people in their late 40s and early 50s... It's a fun book. Read it.
Was this review helpful to you?
5.0 out of 5 stars Puts life in perspective Nov. 4 1998
By A Customer
Format:Hardcover
As a member of Generation-X (that means in 1998 I'm 35...)I find this book puts many things about life today in perspective. An excellent and easy read, I would recommend this to anyone who is fascinated by social and demographical characteristics of our society. A word of warning though, for all you Gen-Xers out there... You may develop a new found hatred of people in their late 40s and early 50s... It's a fun book. Read it.
Was this review helpful to you?
4.0 out of 5 stars Worth Reading July 15 2009
By Patrick Sullivan TOP 100 REVIEWER
Format:Hardcover
I heard David Foot give a presentation, in regards to his book being released, at a business convention. I was very impressed with his work. I believe anyone that reads this book, will find most of the insights to be very interesting.
The only complaint I have with the book, is that Prof. Foot is afraid to go into risky areas. He keeps thing in a "Father Knows Best" type of atmosphere. At the convention, he made one small comment regarding the reason why Quebec separation from Canada made sense, from a demographic point of view. The audience was stunned. Suddenly people started to ask about the Black, White, and Hispanic situation in the USA. Professor Foot refused to answer, and was rather upset with the situation. The current growth in Europe of the Muslim population, would also make for some interesting demographic observations. The declining birth rate in the Western World and Japan, are also issues worth discussing.
I hope Professor Foot`s next book tackles some of current demographic issues.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 5.0 out of 5 stars  3 reviews
5 of 5 people found the following review helpful
5.0 out of 5 stars I liked it so much, I made my wife read it. Aug. 14 1998
By A Customer - Published on Amazon.com
Format:Hardcover
I read this book in the summer of 1996, and found it to be an excellent tool. It takes a very organized approach to presenting the history of demographics and applying demographics to trends that we have observed over the past. It is highly relevant to life in rural Ontario which is where i was living at the time. Issues like the future importance of hospital closings, school development, and social programs should all be viewed in the context of demographics.
After reading this I went on to read Faith Popcorn's books, and found them to be rather flat predictions that demographics could easily fortell. Boom Bust & Echo is a useful toolkit for business people with lots of examples to draw from. My wife and I had our own company at the time, and I had to make her read the book so we could re-assess our strategy in light of this under-used tool, and it allowed us to reposition our company without straying from our original mission.
2 of 2 people found the following review helpful
5.0 out of 5 stars Puts life in perspective Nov. 4 1998
By A Customer - Published on Amazon.com
Format:Hardcover
As a member of Generation-X (that means in 1998 I'm 35...)I find this book puts many things about life today in perspective. An excellent and easy read, I would recommend this to anyone who is fascinated by social and demographical characteristics of our society. A word of warning though, for all you Gen-Xers out there... You may develop a new found hatred of people in their late 40s and early 50s... It's a fun book. Read it.
0 of 3 people found the following review helpful
5.0 out of 5 stars Puts life in perspective Nov. 4 1998
By A Customer - Published on Amazon.com
Format:Hardcover
As a member of Generation-X (that means in 1998 I'm 35...)I find this book puts many things about life today in perspective. An excellent and easy read, I would recommend this to anyone who is fascinated by social and demographical characteristics of our society. A word of warning though, for all you Gen-Xers out there... You may develop a new found hatred of people in their late 40s and early 50s... It's a fun book. Read it.
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