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But First These Messages: The Selling of Broadcast Advertising [Hardcover]

Barton C. White , N. Doyle Satterthwaite

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Product Details

  • Hardcover: 450 pages
  • Publisher: Allyn & Bacon (January 1989)
  • Language: English
  • ISBN-10: 0205116876
  • ISBN-13: 978-0205116874
  • Product Dimensions: 1.9 x 17.8 x 24.8 cm
  • Shipping Weight: 540 g

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