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Casual Power: How to Power Up Your Nonverbal Communication
 
 

Casual Power: How to Power Up Your Nonverbal Communication [Hardcover]

Sherry Maysonave
4.4 out of 5 stars  See all reviews (32 customer reviews)

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Book Description

What are you saying before you speak a word? Does your nonverbal communication limit your effectiveness? In this enlightening guidebook, Sherry Maysonave shows you precisely how to commnad respect, inspire trust, and project personal power when you dress down for business. She emphasizes the silent but potent - nonverbal aspects of clothing, demeanor, and body language. She reveals how nonverbal factors determine the responsse you receive from others factors that impact your ability to maximize success.

Sheery Maysonave puts an end to the confusion that surrounds casual attire in the workplace and social invitations requesting casual dress. In this groundbreaking book, she decodes the confusing catchall term "casual." For varied occasions, Sherry explains and clarifies two primary questions: 1) How dressed down is too casual? 2) How dressed up is not casual enough?

Using fascinating case studies, Sherry exposes the personal saboteur that works behind the scenes to undermine success. Personifying this conniving part of the human psyche, she introduces McSly, a friendly monster that seduces you into making choices that can disempower you. Sherry and McSly use real-life situations to show you exactly what casual apparel and what nonverbal communications sabotage or empower you and your career goals.

Sherry gives you key strategies for powering up your nonverbal communications and for taking control of your image. Using her expert tips, you can dress down with flair and confidence. Sherry's painless shopping strategies show you how to quickly examine clothing store inventories to find those garments that are empowering to you. Her secrets on creating wardrobe miracles are refreshing and exciting.

Sherry Maysonave brings needed clarity, sophistication, and wit to all dress-down issues in today's workplace. This inspiring, humorous, visually-rich book is the millennium's "How-To-Dress-Down-For-Success" bible. Log on to www.casualpower.com and find out how to enhance your personal power even more!

About the Author

Sherry Maysonave is an expert in nonverbal communication, business casual dress, and image development. She has coached executives in achieving excellence in communications and image since 1982. Her training in the arts of communication, professional dress, and psychology has enabled Sherry to assist tens of thousands of people to reach greater levels of success. Sherry is the founder and president of Empowerment Enterprises, one of America's leading communication-image firms. Specializing in business images, Sherry's work addresses empowering individuals through verbal and nonverbal communication, apparel, demeanor, and all aspects of personal presentation.

Her clients include business professionals from a variety of industries, nationally-known political figures, writers, university professors, seminar leaders, and entertainers. Sherry's corporate clients range from international companies in technology, finance, advertising, law, real estate, and retail to insurance and health-care corporations. Observing massive confusion surrounding casual attire in the workplace, and innundated with pleas for advice, Sherry wrote Casual Power: How To Power Up Your Nonverbal Communications and Dress Down for Success.

Sherry has global experience as a communication-image consultant, including work in Boston, Chicago, Dallas, Houston, London, Los Angeles, New York, Paris, San Francisco, and Sydney. Travelling extensively, she studies the nuances of regional attire in her business pursuits on a worldwide basis.


Inside This Book (Learn More)
First Sentence
Deciphering today's casual dress codes is tough business. Read the first page
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Concordance
Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Back Cover
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Customer Reviews

32 Reviews
5 star:
 (23)
4 star:
 (4)
3 star:
 (3)
2 star:    (0)
1 star:
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Average Customer Review
4.4 out of 5 stars (32 customer reviews)
 
 
 
 
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5.0 out of 5 stars BUY THIS TODAY!, May 11 2004
By 
Joseph Catal (Hollywood, Florida United States) - See all my reviews
(REAL NAME)   
This review is from: Casual Power: How to Power Up Your Nonverbal Communication (Hardcover)
From Joe Catal. Author of the book "Telesales Tips From The Trenches". As a national sales trainer, this book is a must for anyone who wants to get ahead at the job and their career. The majority of sales people I train don't realize how they're destroying their own success by the way they dress. This book will teach you exactly what you need to learn to have the image you want/need to succeed. One of the best books I've ever read in my life. Get it, you won't be disappointed.
Joe Catal.

P.S. Be prepared to be beat up a little. This isn't a cutsy book. It's rough and to the point. I loved it!

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4.0 out of 5 stars The threads do make a statement after all., April 23 2003
By 
R. Shaff "Velocipede" (USA) - See all my reviews
(REAL NAME)   
This review is from: Casual Power: How to Power Up Your Nonverbal Communication (Hardcover)
Whether you are a pro at putting outfits together or a bumbling brut (me), CASUAL POWER by Sherry Maysonave will lend some insight into what's right and what's not in the world of business casual. I know a number of people able to string outfits together but making an impact or statement with non-formal clothing takes skill, taste and experience. Someone like me who has spent a small fortune on clothing to make it easier to put outfits together will really benefit from Ms. Maysonave's book. At the very least, I've made some progress in understanding clothing faux pas' and coordinating shirts, slacks, shoes and sport coats. And whether one wants to admit it or not, appearances do matter.

Casual (and perhaps Grunge) dress has long been the norm for high-tech environments. I consulted for a software company during the 90's that sported a dozen or so software engineers. These guys and gals had an unwritten credo to determine who could wear the most disgusting, outrageous T-shirt, on a daily basis. While it provided much-needed comic relief, it was tragic nonetheless.

For most men going casual, the challenge lies in locating the compromise between too stuffy and weekend slob. With the interpretation of casual so varied, Ms. Maysonave offers a general rule of thumb - remember there's a difference between casual dress and business casual dress. Additionally, no matter what one decides to wear to work, conducting business is the name of the game. For me, the need to change from "Dockers" casual to business casual came with too many unexpected client drop-ins and opportunities to meet new clients.

Regardless one's profession, if suit and tie aren't required, tasteful business attire is still appropriate and, in most circles, expected. This is particularly true of many of the successful individuals and those getting ahead in front of the trend.

CASUAL POWER is an easy-to-read book with many illustrations, color photos and tips to ensure success in dressing down powerfully. I highly recommend this book for most professionals, particularly those adhering to a casual dress code.

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5.0 out of 5 stars Enlightening, April 21 2003
By 
Ashley K. Howard (Atlanta, GA United States) - See all my reviews
This review is from: Casual Power: How to Power Up Your Nonverbal Communication (Hardcover)
This book was selected for our quarterly staff meeting, it was easy, fun, reading with pictures!

'Enlightening', on how clothing style and colors have 'powerful' interputations!

You'll want this one as a reference source!

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