The big problems of the world cause the average person to be paralyzed, thinking that big issues need big solutions, and nothing they can do will make a difference anyway...
But actions do make a difference. Mahatma Gandhi said: "We must be the change we want to see in the world." In the same spirit, Change the World for Ten Bucks outlines fifty simple, everyday actions that everyone can do to make a difference, such as:
- take public transport
- decline plastic bags where possible
- plant a tree
- read a story with a child
- introduce yourself to your neighbors
- watch less TV
- write to someone who inspires you
- hug someone
- shop locally
- fit at least one energy saving light bulb, or
- join something!
The first step on the way to creating a social superbrand called We Are What We Do, Change the World for Ten Bucks aims to create a global community of people who are what they do. It started in the UK, has launched in Australia, Germany, Switzerland and Austria - and Canada is next. Worldwide, over 900,000 copies are in print!
Full-color, full of fun, and not-for-profit, Change the World for Ten Bucks is the start of something new...(20060501)