Sure, you could go with any number of dozens of manufacturers for DDR3, but this one comes in blue and is sexy (did I mention my favorite color is blue?).
The only downfall is that the physical size of the RAM is rather large compared to other DDR3 sticks I've owned / seen / installed. Because I use a Cool Master Hyper 212, I would not physically be able to utilize all 4 RAM slots on my ASUS 2 Pro motherboard if I was using these RAM sticks.
All around 8/10. It's a shame they're so large, but hey, THEY'RE BLUE!!<3