- Paperback: 240 pages
- Publisher: Main Street Books; Reissue edition (Dec 24 1988)
- Language: English
- ISBN-10: 0385248512
- ISBN-13: 978-0385248518
- Product Dimensions: 15 x 1.3 x 23.4 cm
- Shipping Weight: 295 g
- Average Customer Review: 3.7 out of 5 stars See all reviews (9 customer reviews)
- Amazon Bestsellers Rank: #68,126 in Books (See Top 100 in Books)
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Product Details |
Product Description
Book Description
This exploration of innovative thinking in companies of all kinds "shows us how creativity in business can enrich us, and those who work with us." -- Spencer Johnson, co-author, The One Minute Manager
From the Publisher
This exploration of innovative thinking in companies of all kinds "shows us how creativity in business can enrich us, and those who work with us." -- Spencer Johnson, co-author, The One Minute Manager
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Customer Reviews
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Most helpful customer reviews
4.0 out of 5 stars
Title Needs Revision,
By
This review is from: Creativity in Business (Paperback)
Calling this book Creativity in Business is about as accurate as calling the New York Times something like Sportsweek. This was a great book but it basically encompassed WAY more than its promised subject. Most of this book is about eastern philosophy and western physics as it relates to business. I didn't expect to get a chapter on the universe and my cosmic place in it and how to meditate to tap into it. If you have read anything by Thich Naht Hanh or the Dalai Lama you can skip this one. Otherwise, it's probably worth a read.
3.0 out of 5 stars
Not structured, but some nice pieces,
By ratgirl ~( )8:> (Sprawling Metropolis, USA) - See all my reviews
This review is from: Creativity in Business (Paperback)
A collection of thoughts, insights, anecdotes, exercises and real life examples of applying creativity to business. If this is a structured approach, as the authors imply, the structure is hard to detect. However, the exercises are intriguing and the anecdotes are inspiring. Nice section on destroying the Voice of Judgment that shoots down creativity. I'm baffled by the other reviews that describe this as a "new age" or "occult" book. It is well-documented that creativity and intuition go hand-in-hand, but I guess this is just too esoteric an idea for most business people.
3.0 out of 5 stars
Not structured, but nice bits & pieces,
By ratgirl ~( )8:> (Sprawling Metropolis, USA) - See all my reviews
This review is from: Creativity in Business (Paperback)
A collection of thoughts, insights, anecdotes, exercises and real life examples of applying creativity to business. If this is a structured approach, as is implied by the authors, the structure is hard to detect. However, the exercises are intriguing and the anecdotes are inspiring. Nice section on destroying the Voice of Judgment that shoots down creativity.
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