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Product Details
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Do you have a hobby you wish you could do all day? An obsession that keeps you up at night? Now is the perfect time to take those passions and make a living doing what you love. In CRUSH IT! Why NOW Is The Time To Cash In On Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed in this book, transformed his entire life and earning potential by building his personal brand. By the end of this book, any reader will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, CRUSH IT! is the ultimate driver′s manual for modern business.
Gary Vaynerchuk has captured attention with his pioneering, multi-faceted approach to personal branding and business. After primarily utilizing traditional advertising techniques to build his family′s local retail wine business into a national industry leader, Gary rapidly leveraged social media tools such as Twitter and Facebook to promote Wine Library TV, http://tv.winelibrary.com, his video blog about wine. Gary has always had an early-to-market approach, launching Wine Library′s retail website in 1997 and Wine Library TV in February of 2006. His lessons on social media, passion, transparency, and reactionary business are not to be missed!
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Most helpful customer reviews
10 of 10 people found the following review helpful
5.0 out of 5 stars
Time To Kick It Up A Notch & CRUSH IT!,
By
This review is from: Crush It!: Why NOW Is the Time to Cash In on Your Passion (Hardcover)
Disclaimer: This is my first review for any book or product on Amazon or anywhere really, and I took the time to submit this review because I feel it warranted it.The book is thin 140 ish pages... but I like that... no fluff.. easy to read.. straight from the hip... just like Gary himself. As someone who is relatively new to the world of "Social Media" I stumbled upon of Gary V last year and bookmarked his site. It wasn't until this July (09) that I checked out his site again and began to follow him in other social media channels. I noticed how he worked his magic and served his secret sauce to his nation / followers / customers. He is the real deal and a leader in the Web 2.0 world by not only providing killer content and products... but by genuinely caring for the people who are his followers / customers. He spends countless hours being in the trenches, listening and sharing with the people. You get a feel for that in the book and I found this to be a great book on many levels. It is inspiring & I couldn't help but be touched by his passion, hustle & caring. The book is a perfect starting point for someone who wishes to learn about how to navigate and succeed (make actual dollars) in this new age of business. There is also an online version that is called a "Vook" which I also purchased. Personally I prefer reading the physical book over online text but there is a video for each chapter that I found enhanced my connection to the author and his message. (It's also worth checking out.. just google VOOK) If your still on the fence... then I recommend you follow Gary for a couple of weeks & you can then decide wether to purchase it or not. (Just google his name and follow him on wine library TV, Twitter, or Face-book.) After reading it... chances are you will kick it up a notch & begin to 'CRUSH IT!' too. :-)
10 of 11 people found the following review helpful
5.0 out of 5 stars
Literary caffeine! Great read,
By
This review is from: Crush It!: Why NOW Is the Time to Cash In on Your Passion (Hardcover)
Crush it........ Ohhhhh am I'm going to CRUSH IT!It is like social media concentrate, when I got the book I was a bit disappointed at the thickness of it but in the end that is one of the best parts, it does not flood you with tons of info. It gives you the info and tools you need to kick start your dream, and not confuse you on what path you should take. It gives you what you need, nothing more. That is more valuable than a few more pages. The book starts by pumping you up, giving you hope, and opening the door so you can see the light at the end of the tunnel, In a way only the infectious Gary Vee can. Then he jumps right into tooling you up with the online resources you need to 'CRUSH IT' and get on with living your dream. There is no candy coating and he tells you like it is. It is a ton of work. But if you are doing what you love it will not seem like work, you will be living, not working. A words of warning, it is literary caffeine. Personally, I am going to crush it, super nova style! Ben.
3 of 3 people found the following review helpful
3.0 out of 5 stars
Inspiring but Lacking the Details,
This review is from: Crush It!: Why NOW Is the Time to Cash In on Your Passion (Hardcover)
You have to dig Gary's Enthusiasm. He says everything with so much passion and gusto, that you do get absorbed in this book. During the read (which is short, it's a very easy read) you feel compelled to work on your own personal brand. It gets you to think about your passion. I enjoyed that part as it left me inspired, for a short amount of time reading the book (about 3 days) and it quickly dissipated thereafter.This is an account of what worked for Gary. I think I try to keep in mind that I don't really view Gary as a consultant or coach, therefore I attribute him towards having very little experience in expressing what others should do and more knowledge about expressing what happened to work one time for himself. He has been working as a consultant since the book came out, so I'd be curious to see what changes he would make to this book, now that he has a little more perpective on others, versus just a perspective on himself. I find that books of this nature are best written by people who have experience in working with others on the subject matter. In closing, he's a better video blogger than writer (he admits to this himself in the book a few times) but what the book really lacks is substance. It's vague, covers a wide assortment of topics but everything only briefly, as if to only to give you a little taste of what he's utilized to facilitate his own success. After a certain point, you kind of feel let down. On one hand, it is cool to see the process Gary went through, on the other, sad that he didn't include more details about a little more than just the basics. I would have liked to see a little more info on individualization and what his experience working with others has yielded. At least he is real about it all though. His authenticity is refreshing.
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