Product Description
"30 Days to Successful Fundraising" is perfect for anyone who needs a crash course-or even a refresher course-on fundraising. It covers everything they need to know about getting the money they ask for including: writing effective letters and printed materials, developing compelling visual materials, creating workable fundraising strategies, developing qualitative budgets, cultivating donors, motivating volunteers, integrating public relations with fundraising efforts-even the unthinkable, how and when to say "No" to a donor. They'll also learn how to "speak" fundraising by becoming familiar with important terms. After mastering "30 Days to Successful Fundraising," the reader will be able to say "I'm a fundraiser" with confidence. And more importantly, will know they have taken the most important steps on the road to fundraising success.
About the Author
Dr. Stephen L. Goldstein is a nationally recognized fundraising and communications executive and president and CEO of Educational Marketing Services, Inc. He has written for The Los Angeles Times, Newsday, and other leading publications, and currently hosts a weekly public affairs television program focusing on non-profits. Goldstein earned his Ph.D. at Columbia University and currently lives in Fort Lauderdale, Florida.