- Paperback: 336 pages
- Publisher: New Riders Press; 1 edition (Aug 9 2001)
- Language: English
- ISBN-10: 0735710759
- ISBN-13: 978-0735710757
- Product Dimensions: 22.8 x 18 x 2.2 cm
- Shipping Weight: 526 g
- Average Customer Review: 4.5 out of 5 stars See all reviews (12 customer reviews)
- Amazon Bestsellers Rank: #582,644 in Books (See Top 100 in Books)
- See Complete Table of Contents
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Product Details |
Product Description
From Amazon
In light of recent world events, many people have been reaching out for the sort of closeness and supportive reassurances that can come from friends "met" in online communities. In an article written for TechTV.com, Design for Community author Derek M. Powazek notes that in the days following September 11 new sites sprang up and message board activity went through the roof. Message boards and chatrooms allowed people to connect with others--so crucial in times of trouble--to share breaking news, find ways to help, or post personal stories.
Of course, online communities are not only for the bad times: Web stores feature user-posted reviews, bulletin boards build up around all types of issues or shared experiences, celebrities answer questions in live chat sessions, and singles with Web cams check each other out.
"Web communities happen when users are given tools to use their voice in a public and immediate way, forming intimate relationships over time." Powazek should know; he created Fray.com and Kvetch.com and has acted as a consultant on Web community features for Netscape, Lotus, and Sony. Design for Community offers thorough (and entertaining) discussions on all aspects of building and maintaining a Web-based community. There are chapters on choosing content (including Powazek's recipe for encouraging positive communities), designing ("How do you present a discussion system that encourages friendly conversation?"), deciding on the backend technology necessary to run a site (whether server-side software or free Web-based tools), setting up rules, hosting, moderating, and even someday "killing" your community.
Each chapter features an interview with an expert, like Steven Johnson of Plastic.com on design and Emma Taylor, host of Nervecenter.com, a "community of thoughtful hedonists," on setting barriers and enforcing rules. Powazek maintains a companion site for this book at Designforcommunity.com, with excerpts, more essays, and, of course, a forum for discussion. If you're even considering building an online community, you must begin with this book. --Angelynn Grant
Book Description
Looks at the process of community building first as a philosopher, as an architect, a designer, a producer, and a gardener.
Readers learn how to structure a web site so it finds its desired audience and seduces them into productive discussions.Includes information on how to enhance a corporate web site with value-added community features. Communities are part of all successful web sites in one way or another. It looks at the different stages that must be understood- Philosophy- Why does your site need community? What are your measures of success? Architecture- How do you set up a site to create positive experience? How do you coax people out of their shells and get them to share their experiences online? Design- From color choice to HTML, how do you design the look of a community area? Maintenance- This section will contain stories of failed web communities, and what they could have done to stay on track, as well as general maintenance tips and tricks for keeping your community "garden" growing.
Derek Powazek has been working the web since there was one. Hes watched communities grow while working at HotWired and Electric Minds with virtual community pioneer Howard Rheingold. As Powazek Productions, hes created sites with community features for companies like Netscape and Nike. Hes been tending the garden at the {fray} for four years, and his work has been honored by I.D. Magazine, Communication Arts Magazine, and Cool Site of the Year. Dereks work has been applauded in countless web design books, including Graphics Web Design Now, and OReillys Web Navigation book. Hes also been profiled in Wired News, and has spoken about web design and community all over the country. This year in September, hundreds will gather for fray day 4, a real-life gathering of the fray.com virtual community.
Readers learn how to structure a web site so it finds its desired audience and seduces them into productive discussions.Includes information on how to enhance a corporate web site with value-added community features. Communities are part of all successful web sites in one way or another. It looks at the different stages that must be understood- Philosophy- Why does your site need community? What are your measures of success? Architecture- How do you set up a site to create positive experience? How do you coax people out of their shells and get them to share their experiences online? Design- From color choice to HTML, how do you design the look of a community area? Maintenance- This section will contain stories of failed web communities, and what they could have done to stay on track, as well as general maintenance tips and tricks for keeping your community "garden" growing.
Derek Powazek has been working the web since there was one. Hes watched communities grow while working at HotWired and Electric Minds with virtual community pioneer Howard Rheingold. As Powazek Productions, hes created sites with community features for companies like Netscape and Nike. Hes been tending the garden at the {fray} for four years, and his work has been honored by I.D. Magazine, Communication Arts Magazine, and Cool Site of the Year. Dereks work has been applauded in countless web design books, including Graphics Web Design Now, and OReillys Web Navigation book. Hes also been profiled in Wired News, and has spoken about web design and community all over the country. This year in September, hundreds will gather for fray day 4, a real-life gathering of the fray.com virtual community.
Inside This Book
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews
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Most helpful customer reviews
5.0 out of 5 stars
a powerful book with lasting value,
This review is from: Design for Community (Paperback)
This book crops up a lot in recommendations from bloggers, and it's easy to see why. This book is a broad, yet detailed, treatment of how to start, grow, and manage, online communities. A successful online community has a real and valuable sense of belonging. This book can help you understand both the 'why' and the 'how'.Most of the points made in this book are applicable to everything from email lists, through bulletin boards, to blogs, Amazon reviews and beyond. Many are also very thoughtful, such as the discussion of setting "barriers to entry", or the tricky subject of how to gracefully end a community. The book also includes some interviews with people involved in specific online communities. These interviews are not as directly useful as the rest of the book, but are an interesting alternative to the author's style. If you are at all interested in gathering or supporting a group of real people using online tools, you need this book. It doesn't say much about specific tools or technologies, but it has the ever-elusive quality of "lasting value". I can really imagine myself re-reading and referring to this book in five or even ten years time.
5.0 out of 5 stars
The definitive book on getting people involved,
This review is from: Design for Community (Paperback)
This book crops up a lot in recommendations from bloggers, and it's easy to see why. This book is a broad, yet detailed, treatment of how to start, grow, and manage, online communities. A successful online community (such as the thriving javaranch.com) has a real and valuable sense of belonging. This book can help you understand both the 'why' and the 'how'.Most of the points made in this book are applicable to everything from email lists, through bulletin boards, to blogs, Amazon reviews and beyond. Many are also very thoughtful, such as the discussion of setting "barriers to entry", or the tricky subject of how to gracefully end a community. The book also includes some interviews with people involved in specific online communities. These interviews are not as directly useful as the rest of the book, but are an interesting alternative to the author's style. If you are at all interested in gathering or supporting a group of real people using online tools, you need this book. It doesn't say much about specific tools or technologies, but it has the ever-elusive quality of "lasting value". I can really imagine myself re-reading and referring to this book in five or even ten years time.
5.0 out of 5 stars
A great place to start planning,
By
This review is from: Design for Community (Paperback)
This book tells you what it takes to run a virtual community - any kind. It is written in plain English, and it had been extremely fun to read. I highly recommend it to non-technical readers such as Web project managers, Webmasters and Web designers. Everybody will be able to learn a great deal from this book, regardless of their backgrounds.You will find yourself feeling much more knowledgeable - if not confident - after reading this book.
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