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Designing Effective Instruction
 
 

Designing Effective Instruction [Paperback]

Gary R. Morrison , Steven M. Ross , Jerrold E. Kemp
4.3 out of 5 stars  See all reviews (3 customer reviews)
Price: CDN$ 148.95 & this item ships for FREE with Super Saver Shipping. Details
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Paperback, April 16 2003 CDN $148.95  
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Designing Effective Instruction Designing Effective Instruction
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Book Description

This valuable resource provides instructional designers with the guidance they need to meet the challenge of creating effective and efficient instruction, Designing Effective Instruction:
  • Maintains an appropriate balance between theory and applications.
  • Presents an eclectic and highly flexible model that can be adapted for use in a variety of settings and situations.
  • Gives chapter-opening Getting Started scenarios and questions focus the reader's attention on key points.
  • Provides numerous examples based on the authors' experiences in business, higher education, and K-12 education
  • Emphasizes the practical application of the instructional design process.
  • Contains a sample plan at the end of each primary design chapter.
  • Supplies Expert's Edge sections that present real-world insights from practicing instructional designers.

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Front Cover | Copyright | Table of Contents | Excerpt | Index
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4.3 out of 5 stars (3 customer reviews)
 
 
 
 
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2 of 2 people found the following review helpful
5.0 out of 5 stars A Nicely Updated Resource for New Instructional Designers, Oct 7 2003
By 
Dr. Eugene Kowch (Calgary, Alberta, Canada - University of Calgary ET Program) - See all my reviews
This review is from: Designing Effective Instruction (Paperback)
This time-tested resource has been updated to include reference to current paradigmatic trends and issues in the field of instructional design, and current "Expert Edge" inserts offer new instructional designers the experience of small cases of interest in practice today. The authors are recognized in the field of educational technology, and there are many inserts from the leaders in field and design practice in the text to provide instructors and learners with contextual examples of design issues.

By using a non-linear design model as a vehicle from which learners can generate an understanding of the systems approach to design, constructivist instructors and learners can create their own understanding of the design process. The business context of the work might distract some, but a closer look reveals many principles of good design that apply to any systematic or recursive design approach to a cognitive learning design process. It would be great to see topics on the leadership of instruction design in the organizational sense added as a chapter to this book, or to see the book integrate with web based information for use in online graduate programs, but the reference is already pretty substantial, in a good way. I intend to use this book in both my online and face to face graduate courses on instructional design - and I think I will use some of it with my undergraduate teacher preparation and education leadership students, as it is a great resource to introduce the instructional design process and roles to administrators in the knowledge era.

In my opinion, this book remains helpful as a good part of a quality, updated resource for online graduate course work targeted primarily for beginning instructional designers. An innovative conceptual framework is offered by these authors, one that allows the instructor and student to choose their approach to this exciting field of study in times when good design is essential to cost effective, meaningful training and learning in both the public and private sector.

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4.0 out of 5 stars Business Oriented, Jun 6 2011
Very good overview of instructional design. Gives many examples, but is more concentrated towards training/business aspect than education in general.
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4.0 out of 5 stars Overall a great text, Feb 14 2003
By 
Aaron Fried (Syracuse, NY United States) - See all my reviews
This is a great entry-level jump into instructional design. THe book is well planned and chapters are very informative. I used this text for an intro to instructional design course and found it to be a good resource. One drawback is the oversimplicity of some of the examples that are presented in this text.

This is a great place to start.

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