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Digital Color and Type
 
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Digital Color and Type [Hardcover]

Rob Carter (Author)
4.2 out of 5 stars  See all reviews (4 customer reviews)

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Product Description

Product Description

Digital Type and Colour explains how to work effectively on screen by mastering the fundamental principles of traditional typography: type and colour. The book opens with a through examination of the basics of type, colour and traditional typographic rules. It then explores how those rules can be broken to achieve new and innovative design. A wide variety of fully illustrated academic and professional case studies reveal the rationale behind the work profiled. This is a useful reference book that provides graphic designers with a fresh set of possibilities for screen work.

About the Author

Rob Carter teaches typography and visual communication at Virginia Commonwealth University. His design work has been exhibited at the American Institute of Graphic Arts, New York Directors' Club, the Society of Typographic Arts and elsewhere. He is the author of American Typography Today, and co-author of Typographic Specimens: The Great Typefaces, and the classic Typographic Design: Form and Communication.

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Customer Reviews

4 Reviews
5 star:
 (2)
4 star:
 (1)
3 star:
 (1)
2 star:    (0)
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Average Customer Review
4.2 out of 5 stars (4 customer reviews)
 
 
 
 
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5.0 out of 5 stars Great Discovery, Jan 13 2004
By 
John Cerbus (Port Clinton, Ohio United States) - See all my reviews
This review is from: Digital Color and Type (Hardcover)
We used this book in college web design classes. Very useful for color design choices as to what color schemes work, and what dosn't work on a web page. You cant help but learn something from this book. You will be susprised as to what color combinations work well together. Two thumbs up!
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3.0 out of 5 stars OK....BUT...., May 27 2003
By 
"intentaccess" (Boca Raton, Florida USA) - See all my reviews
This review is from: Digital Color and Type (Hardcover)
One reviewer said it, aimed to graphic designers but can help web developers.
It is OK, the book is mostly examples of colors and text. Can be used as a reference book but I wouldn't say I learned anything new or gained anything from this book.
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5.0 out of 5 stars Really enjoyed the indepth resources within this volume, Oct 13 2002
This review is from: Digital Color and Type (Hardcover)
I have enjoyed reading this book and applying the different techniques on various Motion Graphic Video Productions. I highly recommend buying this book!

Greg Reyes / Producer / DVCreations.tv

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› Go to Amazon.com to see all 6 reviews  4.3 out of 5 stars 
 
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