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Dinosaur Brains: Dealing with All Those Impossible People at Work [Hardcover]

Albert J. Bernstein , Sydney Craft Rozen
5.0 out of 5 stars  See all reviews (4 customer reviews)
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Book Description

March 20 1989
This book will help you deal with your employees and co-workers by giving you the keys to understanding the way their brains--and yours--work. Using the metaphor of the dinosaur brain, the authors detail a whole range of human responses dictated by a part of the human brain sometimes beyond our control. They then show you what to expect from that part of the brain and how to be prepared for it, including such problems as turf battles, reflexive competitiveness, and office courtship. Outlines the rules of ^lizard logic, and how to use them to your advantage.

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From Library Journal

This book deals with irrational thinking and unconscious motivation at the office--"because people at work aren't always the rational creatures that other management books talk about." The authors cover basic personnel management theory and argue that people's irrational and emotional acts are based on primitive fight, flight, and fright responses--all part of the "dinosaur brain." They identify situations when such behavior is taking place and offer suggestions for what to do when coworkers behave in this manner. Although the basic information may be available in other sources, it is presented clearly and with the right amount of humor in this book. Recommended for all business collections.
- Michael Kathman, St. John's Univ., Collegeville, Minn.
Copyright 1989 Reed Business Information, Inc.

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2 of 2 people found the following review helpful
By A Customer
If you find yourself hating your job, feeling frustrated at work, or you just can't stand someone you work with, give Dinasaur Brains a try. It teaches, with plenty of humor and VERY realistic examples, how to understand what's going on inside those "dinasaur brains" you work with (and your own)
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By A Customer
The book deals with real life situations at work nobody else in the field dares to touch. The authors attitude towards the tough issues in organizational behavior is naturalistic, professional, humorous and buzzword free. Compuslory reading, especially for a young professional who wants to underderstand the implicit - and thus the strongest - micro-rules driving corporate life.
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1 of 2 people found the following review helpful
5.0 out of 5 stars An Excellent Remedy For Frustration On The Job Feb. 9 1999
By A Customer
I first read this book in 1990. Over the years I have given my personal copy to a number of co-workers who were having trouble coping with the workplace. I've had to replace my copy several times because they usually "forgot" to give it back. The chapter on the self-destructive nature of anger has served me well in many situations over the yeas. I consider this book a must for my own library.
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1 of 2 people found the following review helpful
By A Customer
The best book about the social things that happen at work I've read so far. Clearly written, based on the simple principles of 'reptile logic'. I use it as my bible.
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