The human imagination is the key battleground in the conflict between the kingdom of God and the consumer culture. Drawing from the vivid imaginations of Impressionist painters, particularly Vincent van Gogh, each chapter of The Divine Commodity uses personal narrative, biblical exposition, and cultural observation to show how consumerism has shaped our faith, and then challenges the reader to use their sanctified imagination to envision an alternative way of expressing the Christian life in our culture.
The challenge facing Christianity today is not a lack of motivation or resources, but a failure of imagination.
A growing number of people are disturbed by the values exhibited by the contemporary church. Worship has become entertainment, the church has become a shopping mall, and God has become a consumable product. Many sense that something is wrong, but they cannot imagine an alternative way. The Divine Commodity finally articulates what so many have been feeling and offers hope for the future of a post-consumer Christianity.
Through Scripture, history, engaging narrative, and the inspiring art of Vincent van Gogh, The Divine Commodity explores spiritual practices that liberate our imaginations to live as Christ's people in a consumer culture opposed to the values of his kingdom. Each chapter shows how our formation as consumers has distorted an element of our faith. For example, the way churches have become corporations and how branding makes us more focused on image than reality. It then energizes an alternative vision for those seeking a more meaningful faith. Before we can hope to live differently, we must have our minds released from consumerism's grip and captivated once again by Christ.