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Don't Make Me Think: A Common Sense Approach to Web Usability (2nd Edition) Paperback – Aug 18 2005


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Don't Make Me Think: A Common Sense Approach to Web Usability (2nd Edition) + Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems + 100 Things Every Designer Needs to Know About People
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Product Details

  • Paperback: 216 pages
  • Publisher: New Riders; 2 edition (Aug. 18 2005)
  • Language: English
  • ISBN-10: 0321344758
  • ISBN-13: 978-0321344755
  • Product Dimensions: 18.1 x 1.2 x 22.8 cm
  • Shipping Weight: 408 g
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (24 customer reviews)
  • Amazon Bestsellers Rank: #6,397 in Books (See Top 100 in Books)

Product Description

From the Back Cover

Yesterday's Web looked far different from today's Web, and tomorrow's Web will look more different still. Amidst all of this change, however, one aspect of Web use remains the same: The sites that offer the best, easiest, most intuitive experience are the ones people visit again and again. To ensure that your sites provide that experience, you need this essential guide from usability guru Steve Krug that distills his years of on-the-job experience into a practical primer on the do's and don'ts of good Web design.

In this second edition, Steve adds three new chapters--in the same wry and entertaining style as the original--that explain why people really leave Web sites (Usability as Common Courtesy), how to make sites usable and accessible (Web Accessibility, CSS, and You), and the art of surviving executive design whims (Help! My Boss Wants Me to ____), plus a new preface and updated recommended reading.

About the Author

Steve Krug is a usability consultant who has more than 15 years of experience as a user advocate for companies like Apple, Netscape, AOL, Lexus, and others. Based in part on the success of the first edition of Don’t Make Me Think, he has become a highly sought-after speaker on usability design.

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Customer Reviews

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4 of 4 people found the following review helpful By J. M. Lee on Nov. 11 2006
Format: Paperback
I am a embedded software developer, not a web developer. I have been always interested in UI design, and I simply just picked up this book based on the reviews. (I consider web page design to be mostly UI design. :-)

It is very easy to read. The author's writing is crisp. No useless whiz/buzz-word talk. The author's very insightful with respect to his field. I think the insights given in this book applies to other industries as well. For example, "throw out half of the words, and throw out half of what's left" section should be applied to any technical documentation. (The chapter basically says, "cut the crap, get to the point.")

Thanks for the good read!
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4 of 4 people found the following review helpful By Amazon Customer on Sept. 10 2007
Format: Paperback Verified Purchase
The content is great and the book lives up to its reputation.
I am very unhappy with the binding (New Riders) for this 2nd edition, however. Not more than an hour into reading the book the binding is falling apart at several places. Now I have a book I thought I'd keep a long time barely being kept together with several pieces of scotch tape.
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Format: Paperback
Targeted at the novice level, this book is a great read for anyone looking to enter the UX field, or looking to have a more informed conversation with a UX professional.

If you are already familiar with UX terms and procedures it's still an interesting read, as Krug writes with a very conversation style, and injects a lot of humour into the text. There will certainly be a handful of new insights to be gleaned, and the chapter on accessibility and the reading list at the end are worth the price alone.

I am particularly impressed with the amount of online support that accompanies this book, including whole chapters of material left out from the previous edition. I would highly recommend reading the additional material he makes available on his website, as it really fleshes out the practical application capabilities of the knowledge he is imparting.
A great value at the price; buy a copy for yourself, and one for your favourite designer friend. They'll thank you for it!
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Format: Paperback
Don't Make Me Think by Steve Krug and Prioritizing Web Usability by Jakob Nielsen are two great books on web usability. I own both, and without hesitation I would recommend them if you wish to improve your websites for your visitors.

If your are directly involved with designing websites, usability, or analytics, I would recommend Jakob's book to you. However, if you are an online marketer or a businessman in a hurry wanting to learn important aspects of usability, to see how it could effect your website, its appeal and ROI, Steve's book is a short, sweet and informative asset to your business.
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1 of 1 people found the following review helpful By Zyna Taylor on April 23 2013
Format: Paperback Verified Purchase
I thought this book was great. It was full of great tips and examples, written in an informal, easy-to-digest fashion. Lots of ideas that you could put into practice right away and explained very clearly. Terrific if you want to get right down to work on your website and make some quick and easy changes. Also good ideas for longer term stuff. Highly recommended.
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1 of 1 people found the following review helpful By Paul J Coulter on Jan. 11 2013
Format: Paperback Verified Purchase
The book provides some basic usability advice and conventions that can be applied to a web property to increase user experience. It is an easy book to read and can be consumed in a few hours.
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1 of 1 people found the following review helpful By Cameron Loken on Feb. 15 2012
Format: Paperback
What can I say, this book is great if you have a small budget and you need to get results on a dime. The authors approach is very practical and just makes sense. I liked the book so much, I bought the sequel. I will admit that some of the examples are a little out of date, but Steve's approach towards usability goes beyond examples and really makes you think about the user. Other resources you might like are Jakob Neilsons' useit.com (also quoted in this book). Hope you enjoy this book as much as I did.
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Format: Paperback
I design web applications (not web sites) for a living. Although this book is aimed at web site designers, much of the insight and advice in this book also applies to web app design. This book is enjoyable and easy to read. Reading this book made ME think - in a good way.
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