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Eat Me: The Food and Philosophy of Kenny Shopsin
 
 

Eat Me: The Food and Philosophy of Kenny Shopsin [Hardcover]

Kenny Shopsin , Carolynn Carreno

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From Publishers Weekly

Starred Review. Kenny Shopsin hates publicity the way a magnet must hate metal filings. With a documentary, a New Yorker profile and several New York Times articles clinging to him, this supposedly reluctant restaurateur now adds to his own troubles by releasing a totally hilarious and surprisingly touching treatise on cooking, customer loyalty and family bonds. As his brood grew to include five kids, his Manhattan eatery shrunk in size, yet maintained its idiosyncratic 900-item menu (reproduced here in a 12-page spread). Recipes for more than 100 of the offerings are presented, including Mac n Cheese Pancakes and Blisters on My Sisters (sunny-side-up eggs placed atop tortillas and a rice and bean concoction). But the real treat is Shopsin's salty philosophizing. Sure, pancakes are tasty, but he reminds us that, They are flour and milk drowned in butter and some form of sugar. They're crap. And the customer is always wrong until they show me they are worth cultivating as customers. Two such well-cultivated customers were the writer Calvin Trillin and his wife, Alice. They pop up throughout the book, providing not only happy reminiscences, but a roux of poignancy as both Shopsin and Trillin become widowers, bonded together over the love of a decent meal, quickly rendered. (Sept.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review

“[This book is] gorgeous and breathtakingly detailed . . . Kenny Shopsin is an unreformed hippie who has run a small restaurant in New York City since the 1970s. He cooks with childlike glee (his book contains his brilliant macaroni-and-cheese pancake recipe), and he is famous for turning out guests he finds unworthy of his scrambled eggs. . . . Mr. Shopsin is a man equally obsessed and appetite-ridden, though what pulls the reader through Eat Me is a kind of horrified, hilarious amazement. Is it true that he will flat-out refuse to serve any customer a cheese steak without onions, or a Cobb salad without bacon? Did he really just compare pressing a burger down on the griddle to masturbation? (He knows he shouldn’t do it, because it dries out the beef, but he can’t help it sometimes; then he feels bad afterward.). Reading about Shopsin’s is actually more fun than eating at Shopsin’s; the book provides access to the food without the yelling and the edge of fear.”
–Julia Moskin, New York Times


“[Kenny Shopsin] is outsize in every way, and his food is gloriously excessive. The book not only contains about 100 recipes, it’s a history of the store and a philosophy of life.
–John Hodgman, New York Post


“[At Shopsin’s] I was transported by some of the most satisfying food I’ve ever been privileged to eat. Now, the notoriously publicity-shy Kenny Shopsin has written a book (with Carolynn Carreño) about the philosophy and history of the restaurant, called Eat Me: The Food and Philosophy of Kenny Shopsin, and it, too, is an utterly satisfying, utterly peculiar experience. . . . Shopsin’s memoir is like the man: loud, opinionated, warm, exuberant and absolutely delightful. . . . this book is just purely magic. It’s a manifesto for cranky, lovable, excessive individualism. It’s a call-to-arms to woo the muse of the odd and thumb your nose at convention. And it’s got some damned tasty recipes.”
–Cory Doctorow, boingboing.net


Eat Me: The Food and Philosophy of Kenny Shopsin blends recipes with his uncensored thoughts on cooking.”
–Christine Muhlke, New York Times Magazine


“[Shopsin says], ‘People are afraid of being mediocre, of being ordinary.’ Happily, his sensible, ornery book is neither. . . .one of the [year’s] best. Grade: A.”
–Jennifer Reese, Entertainment Weekly


“ . . . brilliant, hilarious and infuriating . . . The book, like the store, is an elegy to a dying New York. . . . Oh yes: There are recipes too. A lot of them, all straightforward and without pretense. . . . wonderfully written . . . Eat Me is probably the safest way to understand and appreciate Kenny Shopsin.”
–Jesse Wegman, New York Observer


“[Kenny’s] no fuss approach to cooking makes his recipes perfect for the home chef–so if he ever refuses to let you in [to his restaurant], at least you can still eat his food!”
Moderntonic.com


“A riotously funny and magnificently idiosyncratic cookbook.”
–Mark Knoblauch, Booklist


“Kenny Shopsin creates a book of enduring wisdom . . . This could go down as the Book of Five Rings of short-order cookery.”
New York magazine blog, “Grub Street”


“I have known Kenny Shopsin for 25 years, and he is profane, unreasonable, more than occasionally rude, charming, funny, and totally ridiculous–sometimes all simultaneously. He's also a really good cook who can make me laugh, even while insulting me. So based on all the above, I was thrilled when we received an advance copy of Kenny's cookbook-memoir-philosophical tome, Eat Me: The Food and Philosophy of Kenny Shopsin. I knew it would be like Kenny, endlessly fascinating, sometimes infuriating, and totally engaging.”
–Ed Levine, Seriouseats.com


“I never thought I'd say this but Kenny Shopsin is the New York version of me! I love the way he cooks, I love the way he thinks, and I love the way he writes about food, family and life. This is as entertaining as a book can be. And I hope the next time I'm in his neck of the woods, he doesn't throw me out of his restaurant 'cause I am definitely going there!”
–Paula Deen


“Kenny Shopsin hates publicity the way a magnet must hate metal filings. . . . this supposedly reluctant restaurateur now adds to his own troubles by releasing a totally hilarious and surprisingly touching treatise on cooking, customer loyalty and family bonds. . . . the real treat is Shopsin’s salty philosophizing. . . . writer Calvin Trillin and his wife, Alice, pop up throughout the book, providing not only happy reminiscences, but a roux of poignancy as both Shopsin and Trillin become widowers, bonded together over the love of a decent meal, quickly rendered.”
Publishers Weekly (starred)

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Front Cover | Copyright | Table of Contents | Excerpt
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Amazon.com: 4.8 out of 5 stars (42 customer reviews)

36 of 39 people found the following review helpful
5.0 out of 5 stars This is not your mom's cookbook., Sep 28 2008
By Ben Nacorda - Published on Amazon.com
Amazon Verified Purchase(What's this?)
This review is from: Eat Me: The Food and Philosophy of Kenny Shopsin (Hardcover)
This is the first cook book I've ever read where I sat down and read it cover to cover first. The musings in this book is worth every page and makes for an engaging read. The book arrived at my house on Thursday and I basically spent all weekend trying out a bunch of the recipes. So far: Patsy's Cashew Chicken (a new household favorite but mixed hoisin sauce, water and soy sauce instead though), Slutty Pancakes, Glazed Pancakes, Tahini Dressing, Coconut rice (never thought leftover rice can taste so good), Crepes (amazing approach and he's right, no one can tell the difference). The recipes are elegantly simple and does not require a culinary degree nor a translator when you go shopping for the ingredients. In fact, most of the stuff is probably already in your pantry. Kenny Shopsin has a distinctive point of view and will leave you wanting to visit NYC just so you can eat at his restaurant and hear his philosophy in person. Be careful you don't get thrown out though...

14 of 16 people found the following review helpful
5.0 out of 5 stars Read for the stories, keep for the recipes..., May 6 2009
By H. Grove "Errant Dreams Reviews" - Published on Amazon.com
This review is from: Eat Me: The Food and Philosophy of Kenny Shopsin (Hardcover)
Eat Me and Kenny Shopsin's take on the world are definitely not for everyone, just as his restaurant was not for everyone. One reader I spoke with found Kenny's attitude closed-minded and offensive; I had an easier time being amused at the raucous tales and strong personality, but I could see the person's point. It'll definitely be a reader-dependent thing.

Kenny tells tales of everything from his kids' childhoods to famous customers to the sexual nature of some foods. His stories of the friendships he's made and the business agreements he's come to had me laughing out loud.

The recipes are equally fantastic, and even that reader I know who didn't like Kenny's attitude loved the food. Kenny liked to keep as many dishes on the menu as possible, while keeping his kitchen as simple as possible and making every dish when it was ordered--rather than making a handful of things ahead and keeping them under heat lamps. He achieved this by constructing many variations upon themes from simple components. When fresh ingredients achieve the best results, he uses them. When a purchased mix or product will do just as well, he isn't shy to say so.

I have to agree that he's found an amazing balance between speed, ease, and taste. I frankly wasn't sure about an egg recipe called the Fellini, made with tomato, garlic bread, and ricotta, but it blew me away when we made it. Alchemy! His suggestions for making stock seemed odd (a blend of traditional stock-making methods and including some of a commercial concentrate), yet it really does produce an end result that's better than either of those methods alone. His cream of tomato soup, made with marinara sauce as a base(!) is to die for, and easy enough to knock out on a busy work night!

If you're easily offended, avoid the commentary and stories. If you can't stand strong language, avoid the book altogether. But if you're looking for a hilarious memoir and/or a wonderful cookbook of easy, delicious foods, Eat Me is a fantastic investment!

16 of 19 people found the following review helpful
5.0 out of 5 stars Underneath the crusty exterior beats a loving hippie heart --- and great recipes, Oct 23 2008
By Jesse Kornbluth "Head Butler" - Published on Amazon.com
This review is from: Eat Me: The Food and Philosophy of Kenny Shopsin (Hardcover)
The title says it all.

Kenny Shopsin is profane, hard on customers, full of big ideas that are as important to him as anything he'll put on your plate.

If your idea of a restaurant is a place where "the customer is always right," do yourself a favor and stop reading right here.

But if you like a combative good time, an original mind and some amazingly simple recipes for home-cooked classics, you might inch a bit closer to the screen and pay close attention to this unusual cookbook.

First, the facts: Shopsin's is a New York institution. Kenny Shopsin and his late wife Eve started it as a Greenwich Village market before turning it --- without much in the way of redecoration --- into a 40-seat restaurant. It's now moved to the Essex Street Market, in a more pristine space with just 20 seats, more constrained hours and a menu trimmed from its former 900 items.

Now for some consumer warnings...

Kenny Shopsin on Customer Relations
Sometimes my mind works a bit too fast, and I come to the conclusion of a relationship with customers faster than they get there. The abruptness of my understanding the essence of what's happening is really upsetting to them and makes them vindictive and angry.

Kennedy Shopsin on Publicity
[to a New York magazine photographer who asked to take his picture] Get [REDACTED] out of here! What? [REDACTED] [Sound effect: Shopsin slamming the door.]

Kenny Shopsin on his huge menu, revised daily
I spent almost $3,000 on toner in the last three months.

Kenny Shopsin on what makes his restaurant special
The brilliance of my restaurant is my ability to control my clientele. The thing that makes my restaurant special is my relationships and interactions with my customers --- and the way they relate and interact with one another. With the wrong people here, those interactions don't happen, so...I probably axe at least one party every day --- and usually more than that.

Kenny Shopsin on what's in it for you
Once we've established a rapport, my customers and I are absolute equals in my restaurant. But I guess I shouldn't expect newcomers to understand this. In all fairness, they're right and I'm the [REDACTED], because my way is hardly the traditional you-give-me-the-money-I-give-you-a-bagel. I want more from them. I want a relationship.

But you get the idea. Underneath the crusty exterior beats a loving hippie heart. And a totally committed owner --- there is no other cook. And were you to order, say, one of the 300 soups, Shopsin would make it right then and there. No steam table here... ever.

So don't be fooled by the signs that say, in so many words, GO AWAY. Play by the key rule: No two people at one table can order the same thing. [It bores Kenny.] Do remember that a waitress once poured soup over the head of an annoying customer --- and that Kenny took her side. And, finally, do know you can make his food at home.

This food is international home cooking. Even the eggs and the pancakes can be had in surprising combinations. But it's the soups where Shopsin really shines. Chicken Tortilla Avocado. Brazilian Chicken Garlic Rice. And then chili, made punchier with coffee. An egg, rice and bean mixture called Blisters on My Sisters. A simple Bolognese, tricked up with chili.

Three of his five children work with Kenny. The book was designed by Kenny's daughter Tamara and photographed by Kenny's son-in-law, Jason Fulford. So it's no surprise that, six days a week, Kenny Shopsin wakes up eager to see his kids, engage his customers and, as an aside, cook.

Kenny Shopsin is, in short, a very happy man. Between the recipes and the philosophy, his very useful book can make you happy. You don't think so? To quote the maestro: [REDACTED].
 Go to Amazon.com to see all 42 reviews  4.8 out of 5 stars 

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