I have been a chronic procrastinator my entire life. After being hindered by this problem in college, I have made it a primary focus to overcome it as I enter the world of self-employment.
I saw three excellent things about this book:
1) A great system to help you overcome procrastination
When my girlfriend saw me reading this book, she said, "It's pointless to read a book about how not to procrastinate -- either you do it or you don't! What, is he going to give you strategies?"
Actually, that's exactly what Tracy does. I've done pretty much all of the things he suggested at one time or another -- make a list, write out your goals, plan out your day, etc. -- but he explains how to combine all these things together.
2) Clear, concise writing
I am so fed up with authors who blather on and on. This book gets it done in 113 pages of large type -- short and sweet. I especially like the way Tracy gets big ideas into short sentences -- I recall them in my head when I'm tempted to slip back to my old ways.
3) Positive attitude
Let me tell you, a life of procrastination can make a person feel pretty down -- about missed opportunities, failed obligations, etc. But Eat That Frog is positive without ever being condescending. Reading it actually got me excited about changing the way I do things.
Now, as any procrastinator knows, you can't just change in a day. I'm still not a model frog-eater myself. But I've seen definite improvement in my work habits since reading this book. My girlfriend has even relented and picked it up!