- Hardcover: 192 pages
- Publisher: Berg Publishers; First Edition edition (Feb 10 2005)
- Language: English
- ISBN-10: 1859738095
- ISBN-13: 978-1859738092
- Product Dimensions: 24 x 15.6 x 1.3 cm
- Shipping Weight: 340 g
- Average Customer Review: 3.0 out of 5 stars See all reviews (1 customer review)
- See Complete Table of Contents
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Product Details |
Product Description
Review
Yuniya Kawamura's Fashion-ology provides an exhaustive and enlightening survey of the literature on fashion in the social sciences from the nineteenth century to the present. Her book will contribute enormously to establishing fashion as a legitimate subject for research and teaching in the social sciences and humanities. Diana Crane, University of Pennsylvania
Product Description
This book provides a concise and much-needed introduction to the sociology of fashion. Most studies do not make a clear distinction between clothing and fashion. Kawamura argues that clothing is a tangible product whereas fashion is a symbolic cultural product. She debunks the myth of "the genius designer" and explains that fashion is not about clothes but is a belief. There is an institutional structure, ignored by many fashion theorists, that has shaped and produced the fashion phenomenon. Kawamura further shows how the structural nature of the fashion system works to legitimize designers' creativity and can make them successful. Newer fashion cities, such as Milan and New York, are the product of the fashion system that originated in Paris. Without that systemic structure, fashion culture would not exist.
Inside This Book
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Most helpful customer reviews
3.0 out of 5 stars
Just OK!,
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This review is from: Fashion-ology: An Introduction to Fashion Studies (Paperback)
It's fine for someone "entering" and discovering the world of fashion. I expected more I guess... For initiates, a bit weak Sounds like a theses that was published. Another one yet! Could be great for students: I should have paid more attention to the subtitle (An introduction...) than to the title.
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