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Product Details
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Product Description
From Library Journal
This is a book for those who plan, buy, or design printing, written by three "lifers" in the graphic art and printing in dustries. Designed to educate the consumer in all phases of production, it is organized according to the sequence of most printing projects from design to shipment. Valuable discussions along the way of lesser and greater concerns (e.g., specs, evaluating quotations, monitoring quality, papers, inks, printing processes, delivery, packaging, trade customs) make the book a useful reference for novices and the experienced alike. Inclusiveness formats from fliers to books and fine illustrative material comparative visuals, charts, check lists, diagrams are this book's major strengths. It is technical yet accessible, instructional but interesting. Recommended. Ann Cope land, Drew Univ. Lib . , Madison, N.J.
Copyright 1986 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
Copyright 1986 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
Book Description
Designers can save time, money and frustration with this essential guide to printing. Covering all of the topics that have made it a popular title for years, along with the latest developments in the industry, Getting It Printed, 4th Edition features: A comprehensive look at how to work with printers - everything from estimates, pricing and negotiating to trade customs and quality guidelines; Easy-to-follow explanations of the top printing processes and techniques; All of the information designers need to choose the right papers and inks for their projects; Hard-to-find knowledge about proofing, output and colour; Whether they're independent, in-house or students, designers will want to have this book at hand. It's the ultimate printing resource.
Inside This Book
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First Sentence
Welcome to Getting It Printed, the definitive introduction to the world of printed media and processes. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Welcome to Getting It Printed, the definitive introduction to the world of printed media and processes. Read the first page
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Concordance
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Most helpful customer reviews
5.0 out of 5 stars
GOOD PRICE,
By
This review is from: Getting It Printed (Paperback)
If your going to Fairleigh Dickinson University you will need this book if your taking Digital Design and Graphics Price is GOOD
5.0 out of 5 stars
Excellent book, but be sure it's right for you.,
By "blond_moment" (Cincinnati, OH United States) - See all my reviews
This review is from: Getting It Printed (Paperback)
When I bought this book, I was totally uninformed about printing, period. I needed to learn about printing to complete a project. This is really an excellent book. It explains the different types of printing and their applications, use of color, planning your print job, cutting costs, etc. Everything you want to know, it's here.My only complaint (and this is my own fault) is that after buying it, I realized it is mostly about offset printing processes, and for my particular project, I need to use digital printing because the quantities I need are too small to make offset printing cost effective. I wish I had understood that before I bought the book. But I'm giving it a "5" anyway because that is not the author's fault. Having said that, I may eventually need larger quantities; if I do, this is a wonderful reference to have on hand.
5.0 out of 5 stars
Business basics - reader friendly,
By
This review is from: Getting It Printed (Paperback)
As it states in the intro, "this guide helps everyone who plans, designs or pays for printing." It is one of the most complete, well explained and understandable books I have seen on printing. It explains not only the printing process but steps that you can take to make sure a print job meets the needs of the project as well as some ways to save money on your printing costs. This is another one of those must haves for any designer and in most cases any business that wants to understand a little more about the printing process and how they might be able to cut costs in ways that their designer or printer may not have mentioned.
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