From Library Journal
The author served as president of the AT&T Foundation for 12 years, helping to shape its philanthropy program and seeing it through political crises such as the Planned Parenthood uproar of 1991. With wisdom and experience, he shares his view of philanthropy in the context of modern business realities and discusses insider "trade secrets." Part 1 covers "the art and craft" of corporate contributions, Part 2 discusses the current political climate affecting philanthropy, Part 3 includes views from some beneficiaries, and Part 4 outlines emerging trends such as globalization and competition. A leader in the field, Levy has made an important contribution with this combination of philosophical wisdom and practical advice. As philanthropy is currently undergoing a transformation in the United States, this book is highly recommended for large collections.ALaura E. Lipton, Pacific Northwest Grantmakers Forum, Seattle
Copyright 1999 Reed Business Information, Inc.
Levy, an experienced manager of corporate foundations as well as nonprofit organizations, provides a guide for philanthropists and those who rely on them. His goal is to reveal the underlying dynamics of philanthropy and the sources of its appeal, given the realities of today's business environment. He also aims to help those who solicit funds to be more effective in their efforts with corporations and urges corporations to give wisely and well. The author begins by describing the fundamentals of corporate philanthropy and then analyzes in detail some of its operations, such as general organization and politics. The third section offers advice to those seeking philanthropic support from corporations, and finally Levy gives his view of the future of corporate philanthropy. He makes a remarkably optimistic case for the state of corporate philanthropy, in spite of a commonly held view that corporate mergers are causing a decline in funding, as is the recent phenomenon of companies exacting some tangible payback for their charitable dollars. Mary Whaley