From the Publisher
This book addresses the process of global operations management--from strategic thinking all the way through planning and execution. It demonstrates the implications for the different functional areas involved like operations, marketing, and information systems and contains numerous cases from Europe, the U.S., Latin America, and Asia.
About the Author
RANDY M. KAPLAN is a development scientist specializing in language development and AI, and is the author of several little languages. He has been director of a research group at the Educational Testing Service (ETS) in Princeton, New Jersey, and is presently employed by PECO Energy Co. as a technologist.