"Going Deep" is a powerful and penetrating book that reconnects readers to joy, meaning and spirituality in life and work. In particular it challenges leaders to understand that until they focus as much on "Why?" as they do on "How?" they will never release the full potential of their organization.
Percy presents an unusually insightful description of the inner spiritual life of an organization - and all organizations have one. There are six phases of spiritual development that all individuals and all organizations must journey through to reach meaning and fulfillment. The failure to do so results in irritation and anger.
Never before has a business book reached so deeply into the human soul - and with such humor. A must-read for all leaders intent on taking their organization to greatness.