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Guerrilla Selling: Unconventional Weapons & Tactics For Increasing Your Sales [Paperback]

William K Gallagher , Jay Conrad Levinson , Orvel Ray Wilson
4.6 out of 5 stars  See all reviews (7 customer reviews)
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Book Description

Feb. 24 1992 Guerrilla S
Today's increasingly competitive business environment requires new skills and commitment from salespeople. Like the successful Guerrilla Marketing and Guerrilla Marketing Attack, this book presents unconventional ideas that are easy, and exciting for entrepreneurs at every level.

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Product Description

About the Author

Bill Gallagher, Ph.D., is a speaker, sales trainer, and management consultant. He lives in Diamond Springs, California.

Jay Conrad Levinson, president of Guerrilla Marketing International, lecturers around the world on guerrilla business techniques for majors companies, professional organizations, and universities. He is the author or coauthor of eleven books in the Guerrilla Marketing series and write the popular "Guerrilla Entrepreneur" column for Entrepreneur magazine. The author currently lives in California.

Orvel Ray Wilson is a speaker and seminar leader in the field of sales. He directs a consulting firm from his home in the Colorado mountains.

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Customer Reviews

4.6 out of 5 stars
4.6 out of 5 stars
Most helpful customer reviews
5.0 out of 5 stars I DON'T/CAN'T sale I'm an Artist..... NOT! June 10 2000
In this incredible clearly written book, I realized I did sale my own work, and was one of my own best sales reps! It helped me see that being in "Sales" was interesting, certainly a change of pace from being alone in my studio making my Glass Art for sale. Showed me I was doing LOTS of things right & helped me see HOW to tweak sales with the right touches, Really took the fear out of the whole concept of "SALES". I want to thank my friend D.R. for giving me this book. It's amazing what it did for my attitude on self-repping. I saw immediate improvement in the sale of my work. EXCITING.
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5.0 out of 5 stars Best Selling Book on the Market! June 28 1997
By A Customer
The Guerrilla Team has done it again. An absolute MUST READ for anyone in sales. No gimmicks, just good sales tactics. The book is filled with great advice and clever ideas. I started using the material with immediate success. My numbers jumped twofold in three months. I've seen the seminars that Orvel Wilson does, which are a great companion to the book. (See the audio tape version.) I'd buy anything by these authors. These guys know their stuff and they share it in such a usable form, you can't help but succeed. THEY ARE THE BEST
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5.0 out of 5 stars Excellent Book on 21st Century Salesmanship! Oct. 18 1998
By A Customer
Charles Rubin is NOT one of the authors.
Guerrilla Selling is well organized and clear in its concepts. It is not high pressure, not even low pressure. It's no pressure selling at its best. Designed for those who don't like to sell, but must.
It's learning to turn control over to your customers while staying in control. Buy it, you'll love it! My mother will thank you.
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5.0 out of 5 stars The Sales Bible May 5 1999
By A Customer
A "must have" no matter what you do for a living. Once you realize that love, relationships, televisions, real estate and cars all require a bit of clever selling, you'll embrace this book.
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