|
||||||||||||||||||||
|
||||||||||||||||||||
|
||||||||||||||||||||
Frequently Bought Together
Product Details
|
Product Description
Review
The Handmade Marketplace is the first small business book I have seen that is written to, for and by the Indie Crafter. It is perfect for any crafter thinking of taking that next step and selling their wares. The Handmade Marketplace is also a real page turner and enlightening read for someone who has been in the crafty biz for years. (Jennifer Perkins, designer )
D.I.Y? Why not?! The Handmade Marketplace gives you all the answers to the D-I-Whys, Whats and Hows of being a crafty-preneur in one handy, great and very informative guide! (Betz White, designer and author of Sewing Green )
Kari has thoughtfully created the very best guide book for navigating the craft marketplace. Her personal voice, guided by personal experience is evident throughout the book. You'll feel encouraged, inspired and informed..... totally confident to jump start your own craft business! (Amy Butler, Amy Butler Design )
It's remarkable to read so much of the information I spent years divining from trial and error between two covers! The Handmade Marketplace isn't just a guide for navigating a very unique and burgeoning market, it's a fascinating record of how so many people in the DIY movement have collectively contributed ideas about running independent businesses with cornerstones of honesty, ethics and above all: personal creativity. (Jenny Hart, founder of Sublime Stitching and author Embroidered Effects )
The Handmade Market Place is a fantastic resource full of useful tips and guidelines from top D.I.Y. insiders. Their testimonials along with Kari Chapin's easy to follow outline and the fabulous design work of Emily Martin (aka the black apple) makes this book a must have for any makers library. (Faythe Levin, Director and author of Handmade Nation )
"For folks who create unique things with a view to getting paid, this book should prove quite useful...for makers at any stage, from just-thinking-about-it to ready-to-quit-my-day-job." (BookPage )
D.I.Y? Why not?! The Handmade Marketplace gives you all the answers to the D-I-Whys, Whats and Hows of being a crafty-preneur in one handy, great and very informative guide! (Betz White, designer and author of Sewing Green )
Kari has thoughtfully created the very best guide book for navigating the craft marketplace. Her personal voice, guided by personal experience is evident throughout the book. You'll feel encouraged, inspired and informed..... totally confident to jump start your own craft business! (Amy Butler, Amy Butler Design )
It's remarkable to read so much of the information I spent years divining from trial and error between two covers! The Handmade Marketplace isn't just a guide for navigating a very unique and burgeoning market, it's a fascinating record of how so many people in the DIY movement have collectively contributed ideas about running independent businesses with cornerstones of honesty, ethics and above all: personal creativity. (Jenny Hart, founder of Sublime Stitching and author Embroidered Effects )
The Handmade Market Place is a fantastic resource full of useful tips and guidelines from top D.I.Y. insiders. Their testimonials along with Kari Chapin's easy to follow outline and the fabulous design work of Emily Martin (aka the black apple) makes this book a must have for any makers library. (Faythe Levin, Director and author of Handmade Nation )
"For folks who create unique things with a view to getting paid, this book should prove quite useful...for makers at any stage, from just-thinking-about-it to ready-to-quit-my-day-job." (BookPage )
Product Description
It's an exciting new world for crafters. Handmade is hip, creativity is what the market wants, and there are many profitable sales opportunities that didn't exist a few short years ago. For crafters who have more confidence running a sewing machine than setting up a Web site, The Handmade Marketplace breaks down and makes sense of the global possibilities for marketing and selling crafts. First, determine the right price for every item not too expensive and definitely not too cheap. Whether the product is beaded jewelry or felted slippers, illustrations or tote bags, author Kari Chapin helps crafters determine cost of goods, market competition, and the pros and cons of wholesale and retail sales. If the price is right, customers will buy. Then it's on to selling. The boom in indie craft fairs and sites such as Etsy ("Your place to buy sell all things handmade") is providing artisans with an ever-expanding marketplace for handcrafted items. Chapin demystifies every venue. She explains the guidelines that craft fairs impose on exhibitors, the typical yearly calendar of shows, and how to start a new craft fair. For the crafter interested in online sales, there are tips on styling and propping crafts for photographs and technical explanations of how the most popular Web marketplaces run. Traditional brick and mortar consignment stores are still very good options for many crafters. Chapin explains how to approach shopkeepers and build strong relationships. Wrapping everything up with media advice and tips on how to get the word out, The Handmade Marketplace is the sales and marketing bible that today's crafters need.
Tags Customers Associate with This Product(What's this?)Click on a tag to find related items, discussions, and people.
|
What Other Items Do Customers Buy After Viewing This Item?
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
|
Most helpful customer reviews
3 of 3 people found the following review helpful:
4.0 out of 5 stars
For people who aren't internet-savvy...,
This review is from: The Handmade Marketplace: How to Sell Your Crafts Locally, Globally, and On-Line (Paperback)
I was excited to get this book because I haven't yet started to work on my potential business and wanted to know what an experienced crafter (turned out there was advice from a great many) had to say about it. I started off rather disappointed and had to skip over a couple pages but in the end I can't say that I didn't learn anything. I will be handing this over to my woodworking mother, who does not read or write blogs, has no idea what podcasts are, and has been struggling with getting an online presence.The book is sectioned into 3 parts. 1- "Getting to know yourself and your business", which has a chapter of how to find inspiration (do we really need that?), a chapter about your brand name and image (again, downright beginner level), and finally we get to the first real useful chapter which goes on about money details, professional help and big words that not-so-business-orientated artists might find scary (like "pricing your work" ;)). I definitely scribbled some notes in this chapter. Part 2- "Spreading the word and images". The first chapter here (4) is called "marketing basics", and it really is basic; you need your name on things, and have good photos, here's how to take good photos. Chapter 5 encourages being active in crafting communities, chapter 6 explains what a blog is, and how to make one. If you know what a blog is, chances are you don't need to read this. The last two chapters are about how to advertise your business, which are pretty useful, if not to educate then to remind you of all the options available to you. Lastly part 3- "Getting down to selling", the most useful part of the book, for me. The chapters are sectioned off in clear parts that cover a good beginner's chunk of everything you need to know about; craft shows, selling online, selling in person/locally, and other options that are available to you to make money. It really is a good book, and I'll be taking notes before handing it to my mother, definitely. To someone like me (early 20s, daydreams of business owning every morning and night, knows internet basics), I think it was a good 1/3rd useful. My mother (mid 40s, started a business years ago without an online presence, little internet knowledge) will probably find 3/4s of it useful to her.
6 of 6 people found the following review helpful:
5.0 out of 5 stars
Practical advice,
By
This review is from: The Handmade Marketplace: How to Sell Your Crafts Locally, Globally, and On-Line (Paperback)
This book is chock-full of practical advice for those wanting to sell their wares: from craft sales to setting up an internet business. Very relevant information with a hip format (no crocheted plant hangers here!).Great book!
4 of 4 people found the following review helpful:
5.0 out of 5 stars
A Very Valuable Resource,
This review is from: The Handmade Marketplace: How to Sell Your Crafts Locally, Globally, and On-Line (Paperback)
Highly RecommendedAs someone new to the world of selling crafts, especially online, I read this book with great interest, and I wasn't disappointed! It is full of inspiration, ideas and tons of practical advice on how to get your stuff out there. Chapter 1 starts with Setting the Scene for Success - the real nuts and bolts of what you have to do to make sure your ideas are actually going to make you money. With lots of support from Kari's "Creative Collective" - 30 people who know the ropes - this book is sure to give you the support you need to get out there and make a go of it. I love the friendliness, honesty and no-nonsense approach - along with true stories that so perfectly emphasize a point. This book covers all the online ways you can market your business, and also gives you traditional marketing basics. "... I've learned that one thing that most mystifies you ingenious folks and causes you to bury your head in your yarn basket is marketing. And yet marketing can be so creative and fun, it's truly a big ol' shame that it's so scary to you." The book structure is broken down into three sections: Getting to Know Yourself and Your Business; Spreading the Word and Images and Getting Down to Selling. For a small 218 page book - it packs lots and lots of "get down to business" tools, techniques and advice. And don't worry if you are not selling online - most of what Kari and her collective offer is useful if you only work local craft fairs or sell to "brick and mortar stores." If you're new to the making-things-to-sell scene, this is a great book to pick up.
Share your thoughts with other customers: Create your own review
Want to see more reviews on this item?
|
|
Listmania!
Look for similar items by category
Look for similar items by subject
Feedback
Would you like to update product info or give feedback on images?
|
