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Hard Drive
 
 

Hard Drive [Paperback]

J Wallace
4.9 out of 5 stars  See all reviews (31 customer reviews)

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Hard Drive charts Gates's missteps as well as his successes: the failure of OS/2 and the embarrassing delays in bringing Windows to the marketplace; the highly publicized split with IBM, which then forged an alliance with Apple to battle Microsoft; the public relations fallout over various exploits of Gates; and the investigations by the Federal Trade Commission. Wallace and Erickson also examine the combative, often abrasive side of Gates's personality that has alienated many of Microsoft's rivals and even employees, and led to his being labeled "The Silicon Bully" by Business Month Magazine. They report:

In the early 80's, Microsoft's Multiplan lost out to Lotus 1-2-3 in the marketplace. According to one Microsoft programmer, a few of the key people working on DOS 2.0 had a saying at the time that "DOS isn't done until Lotus won't run." They managed to code a few hidden bugs into DOS 2.0 that caused Lotus 1-2-3 to breakdown when it was loaded. "There were as few as three or four people who knew this was being done," the employee said. He felt the highly competitive Gates was the ringleader.

The first two female executives hired at Microsoft in 1985 were recruited to meet federal affirmative action guidelines so that the company could qualify for a lucrative Air Force contract. One source says,"They would say, 'Well, let's hire two women because we can pay them half as much as we will have to pay a man, and we can give them all this other crap work to do because they are women.' That's directly out of Bill's mouth...." Gates treated one of these executives so badly that she asked to be transferred away from him.

Microsoft managers used the company's e-mail system to secretly spy on employee work habits. Only those employees who worked weekends could collect bonuses. In time word got out and some employees logged into their e-mail on weekends with a modem from home so it would appear they had come in.

From Publishers Weekly

In a biting biography and computer-industry expose, two Seattle Post-Intelligencer journalists here relate in dramatic detail how a moody, computer-dazzled prep-school whiz kid, a Harvard dropout at age 19, formed his own company, now Microsoft Inc., with a few friends. They developed and marketed in aggressive style a series of personal-computer software applications and operating systems, the phenomenal sales of which by some accounts have made 37-year-old William H. Gates Jr. the richest person in America. Alternately cooperating and competing with industry giants Apple, Xerox and IBM, "Chairman Bill" worked 20-hour days in Levis and loafers and relaxed by driving his Mercedes at speeds up to 150 mph, as Microsoft set industry standards in desktop-computer languages and programs. Driven and hard-driving, Gates has engendered admiration, envy, imitation, complaints of unfairness and an FTC investigation. $60,000 ad/promo; author tour.
Copyright 1992 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

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The earth fell away, and the city spread out beneath the sandy-haired, 11-year-old boy, as the elevator hurried higher and higher into the last light of a beautiful fall day. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

31 Reviews
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4.9 out of 5 stars (31 customer reviews)
 
 
 
 
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5.0 out of 5 stars A Must Buy About the #1 Guy at the Pinnacle, Jan 17 2004
By 
This review is from: Hard Drive (Paperback)
Should I Buy This Book?

The story is starting to get a bit dated but the book still has 95% of the Gates story warts and all. He is one of the most compelling and admired and maybe feared business leaders today.

Unlike Jack Welch, another great leader and manager, he started from zero or near zero in a new field and (largely) owned the company. I remember seeing the personal computers for sale in the 70's - just pre Microsoft - that did not come with anything other than a very rudimentary software. He was one of the first people to recognize the dollar value of the software and to charge for its use in the hobby market. Since then he has dominated the market. Now there is a computer in virtually every office and home using his (expensive high margin) software. Now he has the resources to buy anything he wants, or to support any charity or university, or buy a sizeable portion of the stock in almost any company that he wishes. And of course he has no debt. He used no risky leverage or tricks. He took the software and generated billions of dollars in cash and securities on hand. It is quite the story.

This is a relatively short book and an easy read. Frankly it is a must read for anyone running their own business and or in the Tech field. Gates is the statistical anomaly who sits at the very pinnacle. He is perched even above Warren Buffet the financial guru who is at least 20 years older than Gates. But Gates was astute enough to buy DOS for $50,000. and then had the business smarts and drive to market and sell the product. He was a hands on manager working long hours and a technical leader. He was (is) as smart or smarter than anyone else in the field. He did not invent any major new invention but he had the practical ability to take the product to market and make it work, make it better, and build a winning business. He hired great people and built a team that literally crushed the opposition including IBM and all foreign competitors in that area. It is only now two decades later that people are (seriously) starting to consider alternatives such as Linux, and these still have a lot of catch up to do.

Still a great book and a great yarn. A must buy 5 stars.

Jack in Toronto

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5.0 out of 5 stars Hard Drive and the GENIUS BILL GATES, Oct 24 2003
By 
"marvin1ne" (Santa Monica, CA) - See all my reviews
This review is from: Hard Drive (Paperback)
Hard Drive: Bill Gates and the Making of the Microsoft Empire is a great book. James Wallace and Jim Erickson gives us an insight as to how Bill Gates really is as a person. The genius Bill Gates at the mere age of 13 was completely different from any ordinary 13 year old. He had ideas that would once lead world into future. If anyone really wants to know as to how the future billionare thought, then I recommend this book.
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5.0 out of 5 stars The Definitive History of Microsoft, Sep 8 2003
By 
Edward P. Trimnell "edwardtrimnell.com" (Cincinnati, OH USA) - See all my reviews
(REAL NAME)   
This review is from: Hard Drive (Paperback)
(By Edward Trimnell, author of "Why You Need a Foreign Language & How to Learn One," ISBN:1591133343)

This book is required reading for anyone who is interested in:

1) Computers and software
2) Microsoft
3) Entrepreneurship

Hard Drive is as readable as a novel. The book covers the history of Bill Gates' rise to power with expert thoroughness. There are numerous insights into the man and company--not all of which are flattering.

If you have ever wondered how the current PC software market reached its current state, then you will find the answers within these pages. The authors portray the struggles between Microsoft, Lotus, IBM, and Apple from the technical, commercial, and human perspectives.

The book is also balanced in its handling of one of the business world's most controversial personalities. Gates admirers and detractors alike will find ammunition in Hard Drive.

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