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High Interest Books: American Pop Culture: Advertising [Paperback]

Bess Milton

Price: CDN$ 8.50 & FREE Shipping on orders over CDN$ 25. Details
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Book Description

Sept. 1 2004 High Interest Books
Americans have their own sense of style that creates trends and affects the way we live - from advertising and cars to art, fashion, TV and movies. These books highlight the trends, how they become part of culture, and their many influences on our past, present and future.

Product Details

  • Paperback: 48 pages
  • Publisher: Children's Press (Sept. 1 2004)
  • Language: English
  • ISBN-10: 0516259431
  • ISBN-13: 978-0516259437
  • Product Dimensions: 21.5 x 15 x 0.3 cm
  • Shipping Weight: 23 g
  • Amazon Bestsellers Rank: #1,909,081 in Books (See Top 100 in Books)

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Amazon.com: 5.0 out of 5 stars  1 review
5.0 out of 5 stars Very good material Oct. 9 2012
By M. Heiss - Published on Amazon.com
Format:Library Binding
This book, in a short, photo-rich format, gets the basic facts of advertising to your kids. Showing early advertising and branding, then radio and television, and various persuasive techniques -- this book covers a lot of ground in only a few (48) pages.

Good glossary, includes words like: advertising, association, brand, broadcast...

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