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How to Get Ahead in Advertising
 
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How to Get Ahead in Advertising

Richard E. Grant , Rachel Ward , Bruce Robinson    R (Restricted)   DVD
4.0 out of 5 stars  See all reviews (9 customer reviews)
List Price: CDN$ 15.27
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After the release of Withnail & I, British writer-director Bruce Robinson continued his satirical assault on British culture with this fiendishly funny rant, the title of which can be taken figuratively and literally as an object lesson in the art of consumer manipulation. Nobody dupes consumers better than Dennis Bagley (Richard E. Grant); his genius in crafting seductive ad campaigns has earned him a country estate, countless awards, an admiring boss, a loving wife (Rachel Ward), and, well, a gigantic boil on his shoulder that's like a throbbing zit from hell. Dennis is so tormented by a difficult campaign for pimple cream--and so filled with self-loathing after years of promoting dubious products--that his inner demon, the media-savvy and profiteering side of himself, has manifested itself as a talking pustule with a mind (and a face and a voice) of its own.

Robinson's scathing critique of mindless consumerism begins with one of the funniest monologues ever written, and Grant instantly claims his role with manic perfection. A time bomb of repressed anxiety, Dennis blossoms in righteous protest against his profession, only to find his evil boil growing dominant, worrying his wife (Ward's performance is charmingly sympathetic), and inevitably seizing control. The movie's message is obvious and heavy-handed, and Robinson's blazing wit grows increasingly bilious and urgent, but you can't blame him for sniping at easy targets. As corporate synergy and rampant commercialism reach insane proportions, How to Get Ahead in Advertising grows more relevant than ever, holding a mirror to the grotesqueries of capitalism in extremis. --Jeff Shannon


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Customer Reviews

9 Reviews
5 star:
 (3)
4 star:
 (3)
3 star:
 (3)
2 star:    (0)
1 star:    (0)
 
 
 
 
 
Average Customer Review
4.0 out of 5 stars (9 customer reviews)
 
 
 
 
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5.0 out of 5 stars Hilariously bitter comedy, May 21 2004
By 
Hiram Gomez Pardo (Valencia, Venezuela) - See all my reviews
(REAL NAME)   
Bruce Robinson, made a hit with with this movie. A pimple will be more than a simple headache of an important executive who falls on disgrace. Slowly this pimple will grow and grow till...
With this film England goes ahead once more with the black comedy, a genre not so cultivated as past decades.
The situations obviously are not under control of this authoritative and methodic manager. The chaos and neuroses will be his fellow friends in this funny tale.
Please, don't miss by any circunstance of watching this film.
To be true, the meaning of life of Monty Phyton, and Brazil of Gilliam were too, another unforgettable films in that decade, but due its own originality, how to get ... deserves a worthy place in the story of the great english black films in any time.
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4.0 out of 5 stars Good vs. Evil?, July 16 2002
By 
Kim Anehall "www.cinematica.org" (Chicago, IL USA) - See all my reviews
(REAL NAME)   
How To Get Ahead in Advertising is a very interesting film based on human dualism. Denis Dimbleby Bagley (Robert E. Grant), the main character, is a rather successful business man in the world of advertising where he gladly walks over corpses in order to reach goals. The film begins at the crossroads where Mr. Bagley is coming in contact with his righteous qualities and wants to resign from his well-paid job. Meanwhile there is a malevolent trait lurking in his subconscious trying to get out.
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4.0 out of 5 stars Brilliant and Hilarious Dark Comedy, English Style!, Jan 6 2002
By 
derJUBster (Near the Beach, Heart of Dixie) - See all my reviews
If dark comedy is your forte, do not miss this witty and outrageously funny offering from Hand Made Films! Richard E. Grant portrays Dennis Bagley, a brilliant young advertising executive whose downfall is caused by his latest glamorous account: pimple cream. He desperately needs a clever new ad campaign, but his mind is one big blank. Despite support from his lovely wife (Rachel Ward), Dennis cracks. His unblemished career is about to break out in chaos, just like the annoying pimple that has broken out on the side of his neck. To save his sanity, Dennis quits his job. But his neuroses, like his strange pimple, keep growing. Soon, what ensues is a hilarious chain of events that has the viewer wondering who's really in charge of Dennis' life! This movie is one of many by this-then relatively obscure English film company, that is as well made and it is well cast, as it is outrageously funny! Not to be missed by fans of dark comedy, this film is sure to find it's way into your private library. An excellent comedy, you can enjoy over and over again! Don't miss it!
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