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How to Sell Your Home in 5 Days: Third Edition
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How to Sell Your Home in 5 Days: Third Edition [Kindle Edition]

Bill G. Effros

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Product Description

Product Description

The proof is in the testimonials that have arrived by the thousands: "This is a really great book. It's simple. It's straightforward. We read it. We ran our ad. We got over 100 telephone calls. We sold our home."—John Henke, Boise, ID. "Our real estate broker was green with envy. In 5 days we got 24 bids higher than the highest bid she got us in 11 1/2 years. You're our hero!"—Elizabeth & Tim Hunter, South Berwick, ME. "I had a business opportunity I couldn't take advantage of unless I sold my home immediately. I saw your book in a bookstore and sold my home the next weekend. Thanks!"—Doug Walker, Salt Lake City, UT. "Thanks to your system I sold my home in 5 days at $1.26 million. You saved me $78,000 in real estate commission!"—V., Potomac, MD.

Now in its third edition and timed perfectly to address a challenging real estate market, How to Sell Your Home in 5 Days turns the conventional on its head to present an innovative, practical, and foolproof alternative that makes the market work for you, the seller. Based on the one basic truth of free enterprise—that your home is worth exactly what the highest bidder will pay for it— this step-by-step plan shows exactly how to price your home attractively; make a timetable; write an effective ad; use buyer psychology, price points, and magic numbers to get the best price; and conduct round-robin bidding. It includes new information on the Internet—including a supporting website,—the most recent testimonials, and updates to every phase of the process, from whether or not to renovate a kitchen before selling to the ins and outs of transferring ownership. Homes sold through the five-day plan sell for an average of 5% more than through conventional sales, plus, the seller doesn't have to pay a broker's fee—making this book among the best deals of the century.

From the Back Cover

Say Good-Bye to Real Estate "Business-As-Usual"

It's time to change the way you think about selling your home. How to Sell Your Home in 5 Days is an innovative alternative that makes the market work for you, whether you're selling a house, a condominium, or a co-op apartment, whether in a seller's market or a buyer's market. Follow the 5-Day Method and take charge of your real estate future—Sell your home in 5 days, Get the best possible price, Save thousands of dollars in broker's fees and commissions, and Spare yourself months—if not years—of costly aggravation, disruption, and disappointment.

Product Details

  • Format: Kindle Edition
  • File Size: 1757 KB
  • Print Length: 309 pages
  • Publisher: Workman Publishing Company; 3rd edition (March 1 2015)
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B001CU9HA6
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Amazon Bestsellers Rank: #359,552 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Most Helpful Customer Reviews on (beta) 4.3 out of 5 stars  40 reviews
21 of 23 people found the following review helpful
5.0 out of 5 stars Auctioned a home I could sell. May 9 2007
By Rags - Published on
Format:Paperback|Verified Purchase
I hehab houses and finished one TOO nice in a run down area. On the market for six months and had tried everything including a Realtor listing! Everyone liked it but we could get no one in that araa that could qualify for a mortgage.

The 5 day auction raised interest, brought in lots more prospects, and we close the sale next week!!!
26 of 30 people found the following review helpful
3.0 out of 5 stars Underprice the home as a strategy? May 11 2009
By Barry Arthur - Published on
While this book is an easy read and has some good information in it, one of the primary concepts the author, Effros, uses to try to get a home sold is the "auction" effect. Basically, WAY underprice the home and hope that several people realize that the price is very low and everybody bids the price up to a reasonable level.

I have seen this work in strong, hot markets. When you're located in slow market in the country where foreclosures and short sales are ruling the day, this method is a waste of time. I've read several other reviews glorifying how it works, but too many buyers have an expectation that the home should be low and so I don't believe this is a viable strategy for the market.

Again, well written book, I just don't think the material is applicable. I actually recommend How to Sell Your Home in Any Market by Loren Keim. Another strong read but better information.
19 of 23 people found the following review helpful
1.0 out of 5 stars Outdated, not for cool market and not for Massachusetts June 1 2009
By Patrycja E. Missiuro - Published on
Format:Paperback|Verified Purchase
My husband and I decided to try to sell our house based on the 5-day method. We live in Cambridge, MA. It is Spring 2009, the market has cooled but it is still not too bad. Well, we followed the book cover to cover - with an awful result at the end. We advertised in the paper with 0 responses, on craigslist with ~10 responses (craigslist is flooded with real estate ads and frankly, most buyers in MA use agents b/c they have no time to browse craigslist) and we ran around the whole Boston putting fliers up (20 responses).

We had over 70 people visit and 49 people bidding. However, they were all bottom feeders hoping to finally own a home (they could not afford it before). So our bidding ended at a way below the market price - we know b/c we were able to sell it 20% higher later through a regular sale! What a waste of time and energy! I wish I can have my money back for the book - btw, if you check out the forum that the book's author started online - pretty much everyone is failing to sell. I advise not to bother with this - it is a scam - and the author just keeps repeating himself like a broken record now and says to everyone who fails - "I guess you do not want to hear what the market price is for your home".
13 of 15 people found the following review helpful
5.0 out of 5 stars Worked like a charm Jan. 18 2008
By Larry Colgrove Jr. - Published on
I bought this book in 2003 and used it to sell a rental house. At the time there were 5 or 6 other homes for sale on the same small street. I sold mine in 5 days while the others languished on the market (because they were over-priced) for months. Definitely recommended reading.
4 of 4 people found the following review helpful
5.0 out of 5 stars Professional Real Estate Investor - T Sheppard July 6 2009
By Thomas K. Sheppard - Published on
Format:Paperback|Verified Purchase
It was my pleasure recently to buy and read this book How to Sell Your Home in 5 Days: Third Edition. It is a quick read and easily understood even if you aren't a real estate professional.

As a successful, professional real estate investor for many years, I buy and sell homes and other properties. Sometimes I sell them directly and other times I use a real estate agent. I have also spent tens of thousdands of dollars attending real estate investment seminars. The most effective ones actually taught Mr. Effros' process, with minor variations, as their own proprietary approach to selling homes.

Recently, I was asked by several people whose property didn't qualify for my investing program what they could do, since I was not able to buy their home. Before reading this book I would have had to shrug and wish them luck. Now, I almost invariably recommend that they buy this book, read it and implement it. Not every one of them will sell their home. Some will, and all of them will realize what is the actual, current market value of their home. In many cases, I know that will bring them back to me for a more realistic discussion of their situation.

After getting to the source of this selling approach, I can guarantee that from now on I will be using a variation of this method almost exclusively to sell all my properties.

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