Over a year after its release, Just Whitney is Whitney's worst selling album, being certified as only Platinum, this is not a secret. Unfortunately also, the three singles which were released all peaked at the 70s and 80s positions, which is for sure a disappointment for many fans.
But owning the album for over a year, I think there was a lot of politics involved that caused the low sales. YES, 'Just Whitney' is not The Bodyguard, and is not My Love is Your Love, or any of those other timeless masterpieces, but it is not bad at all. The album carries a very personal theme to Whitney, hence the fans loved it. For the casual listener though, the message comes out a bit too serious, an important factor that caused the failure of not only Just Whitney, but also Madonna's American Life album.
Another factor is the media, I don't think the radio stations that long talked about Whitney were very welcoming of tracks that diss those very same stations.
Last but not least, Arista's ex-CEO, L. A. Reid (who recently was fired due to his incompetence),, All of Whitney's previous work was released with Clive Davis, but this one was released with L. A. Reid, who also released TLC, Toni Braxton, and Santana's recent releases, all of which FLOPPED due to lack of promotion and horrible business decisions. If it was Whitney alone, one would say, but that record label suffered a lot, hence he was asked to exit by the parent company (BMG).
The album is worth picking up, songs like "One of Those Days", which should be a spring season anthem, "Tell Me No", an explosive motivation and self-esteem song, and "Unashamed" make it worth buying.