Last Chance to Eat: The Fate of Taste in a Fast Food World [Hardcover]

Gina Mallet doesn't beat us over the head with her urbanity, but she's travelled a lot in Europe and North America. She also seems to remember everything she ever ate. A former drama and restaurant critic, she delights in stating her opinions. Last Chance to Eat is an unsentimental celebration of lost tastes, including a clear-eyed appraisal of industrialized and genetically modified foods and a critical assessment of organics (she finds that, in some instances, they don't taste any better than those raised with chemicals). "What has changed most is our taste," she writes, adding that we "prefer food that tastes reliably the same each time we eat it." Mallet also plays consumer advocate. After visiting with a canny kibitzer at a fish market counter, she concludes that shrimp from Louisiana are "the best," while Tiger shrimps "taste of nothing." This willingness to engage, to do the digging, to find the right people to talk to, to ransack the memory so as to record and compare her distant and current tastes of foods is the hallmark of her text. It sizzles with little polemics about wild versus tame strawberries, wild versus farmed salmon, farmhouse versus factory cheeses, dry-aged versus wet-aged steak (the latter is stored and shipped in cryovac; try to find the former, she says, since the latter tastes tinny). Mallet muses about the disappearance of excellent sole and salmon: "There must be a philosophical reason for the saying that all good things come to an end. I just haven't found it."

Too frequently, food books present recipes with little or no comment on the ingredients used. Mallet's directions for her occasional recipes, however, are intensely personal, clear, and immediately practical. The dishes themselves are a mix of the conventional and the weird: Sauce Verte (herbs stirred with mayo) on the one hand, and Parmesan Crème Brûlée with Black Pumpernickel on the other. She closes with a plug for buying provisions on the Internet; not one to worry about the cost of air freight and other punishing economies of scale when it comes to the food we eat, she calls the Web "the best place to order the greatest food." The contradiction of using thoroughly modern means to shop for artisanal goodies doesn't go unnoticed: "It isn't nature restoring balance in food, it is technology." --Ted Whittaker

Being a gourmet isn't simply about ferreting out the best victuals; it's also about luxuriating in good food the way others might stroke a new mink coat. Toronto writer Mallet is one such epicure. In this combination of memoir and essay, she balances remembrances of growing up in wartime England with zesty opinions on various foodstuffs ("I don't consider cod a fish at all," she writes. "It's like eating twenty-dollar bills"). Mallet opines that in an era of Big Macs and a dizzying array of snack foods, people don't know what they're missing. Rather than delight in a few gulps of richly flavored raw milk, she laments, consumers today simply go for quantity over quality. Readers of this work will know better, however, since Mallet goes beyond describing comestible ecstasy and digs deep into topics like cheese, beef and fish. Like an excellent dinner guest, Mallet lets her thoughts roam freely, yet always with focus and a dose of intriguing fact. In writing about kitchen gardens, for example, she begins with the loss of her mother's vegetables and herbs from an errant German bomb that destroyed land and greenhouses alike. From there, she chats about Versailles, organic farming and supermarkets. This breadth of insight, mixed with Mallet's childhood memories, makes for a tasty treat.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to an alternate Hardcover edition.

In this memoir, Mallet not only recounts her growing up in a family of people who relished their food she also reflects on how current attitudes toward food have evolved. Food used to hold the status of a gift, something to be celebrated and enjoyed. Its focus as the center of any celebration stood unquestioned. Then came the food police, who warned that eggs teemed with cholesterol and cheese oozed life-threatening bacteria. If red meat didn't destroy one's bowels with its lack of dietary fiber, it would rot one's brain with mad cow disease. No food stood exempt. Simultaneously, people stopped eating communally. Pressures of business and of social and cultural activities and organizations turned people toward individual dining at fast-food outlets. The first casualty became taste, the ability to discern the good and the bad of flavors and textures. Mallet's vivid description of her 1950s upbringing close to London's Harrods department store's famed food halls helps account for her acute recognition of today's desiccated appreciation for good food. Mark Knoblauch
Copyright © American Library Association. All rights reserved --This text refers to an alternate Hardcover edition.

“Gina Mallet is right about absolutely everything. Part explanation, part memoir, part manifesto, Last Chance to Eat explains where it all went wrong–and what we can do about it. An invaluable antidote to the dark forces who want to deprive us of the good stuff and an acknowledgment of the pleasures of a few simple, good things.”
–Anthony Bourdain, author of Kitchen Confidential

“Gina Mallet’s engagingly written memoir is like notes from the trenches, detailing the loss of locally produced foods and distinctive flavors as the developed world made the shift to large-scale farming. A very entertaining, informative, and intelligent read.”
–Naomi Duguid and Jeffrey Alford, authors of Hot Sour Salty Sweet and Flatbreads and Flavors

“Interweaving warm memories of her own halcyon coming of gastronomic age with cool-eyed–and often chilling–scientific reportage, Gina Mallet has pulled off a tour de force, a must read for all who care deeply about food.”
–Michael and Ariane Batterberry, Founding Editors of Food Arts and Food & Wine magazines

“An informative and enjoyable excursion through our changing world of food. While sometimes sobering, Gina Mallet will inspire us to use our common sense, to ignore some of the current wisdom and return to the pleasures of good eating that she remembers.”
–John Putnam, maker of Thistle Hill Farm Tarentaise Vermont Alpine Cheese, North Pomfret, Vermont

“In an environment where authors demonize foods, ingredients, restaurants and our very way of eating, Gina Mallet brings some pleasure back to eating, while serving up a healthy portion of skepticism about unscientific food scares.”
–Jeff Stier, Associate Director, American Council on Science and Health

“{Mallet} is a wonderful raconteuse: vivid, shrewd, funny…But the greatest pleasure of this book is its joyous celebration of food and cooking, which should lure at least some families back to the dinner table and some chefs back to the classic sauces and dishes that are at the heat and soul of fine cuisine.”
–Los Angeles Times

“As Proust demonstrated, taste is a touchstone of memory. Mallet uses it to evoke a lost world of raw milk cheeses and rare roast beef, which sparks a provocative, depressing inquiry into the ‘famine of quality’ that afflicts food today.”
–Newsday

“Mallets’s vivid description of her 1950s upbringing close to London’s Harrods department store’s famed food halls helps account for her acute recognition of today’s desiccated appreciation for good food.”
–Booklist

“A well-crafted and engaging book; the reminiscences about food in Europe after the war provide a welcome personal touch. Recommended.”
–Library Journal

“Like an excellent dinner guest, Mallet lets her thoughts roam freely, yet always with focus and a dose of intriguing fact…This breadth of insight, mixed with Mallet’s childhood memories, makes for a tasty treat.”
–Publishers Weekly

No eggs, no beef, and only an occasional fish. Those were the hungry years after the Second World War in the English countryside, when the sighting of a rogue hen or even a thin pig was a cause for celebration. But that didn’t matter, because the warm stove was still the hub of the house, and a family meal, however scant, was a shared experience. Food still promised pleasure, unstained by guilt or fear. To eat was enough. But how quickly that would change as Gina Mallet journeyed through the darkening foodscape of our times.

It was in the 1990s, when the author was reviewing restaurants, that she came to confront the paradox of contemporary food. There was more and more food, more publicity about food, more cookbooks and cooking shows than ever, but there was less variety and less taste, and some common foods were actually threatened with extinction. Why?

In this provocative and evocative book, Gina Mallet weaves together her own experiences in England and America and her memories of great taste with a grim look at the enemies of good food: the U.N.’s template for universal taste; trade wars; healthism; extreme environmentalists; food scientists; food scares; organic dogma; zero tolerance for flavour-bearing bacteria.

Mallet quotes Elizabeth David when she advises “Shop well” – but do it fast.

“Gina Mallet is right about absolutely everything. Part explanation, part memoir, part manifesto, Last Chance to Eat explains where it all went wrong–and what we can do about it. An invaluable antidote to the dark forces who want to deprive us of the good stuff and an acknowledgment of the pleasures of a few simple, good things.”
–Anthony Bourdain, author of Kitchen Confidential

“Gina Mallet’s engagingly written memoir is like notes from the trenches, detailing the loss of locally produced foods and distinctive flavors as the developed world made the shift to large-scale farming. A very entertaining, informative, and intelligent read.”
–Naomi Duguid and Jeffrey Alford, authors of Hot Sour Salty Sweet and Flatbreads and Flavors

“Interweaving warm memories of her own halcyon coming of gastronomic age with cool-eyed–and often chilling–scientific reportage, Gina Mallet has pulled off a tour de force, a must read for all who care deeply about food.”
–Michael and Ariane Batterberry, Founding Editors of Food Arts and Food & Wine magazines

“An informative and enjoyable excursion through our changing world of food. While sometimes sobering, Gina Mallet will inspire us to use our common sense, to ignore some of the current wisdom and return to the pleasures of good eating that she remembers.”
–John Putnam, maker of Thistle Hill Farm Tarentaise Vermont Alpine Cheese, North Pomfret, Vermont

“In an environment where authors demonize foods, ingredients, restaurants and our very way of eating, Gina Mallet brings some pleasure back to eating, while serving up a healthy portion of skepticism about unscientific food scares.”
–Jeff Stier, Associate Director, American Council on Science and Health

“{Mallet} is a wonderful raconteuse: vivid, shrewd, funny…But the greatest pleasure of this book is its joyous celebration of food and cooking, which should lure at least some families back to the dinner table and some chefs back to the classic sauces and dishes that are at the heat and soul of fine cuisine.”
–Los Angeles Times

“As Proust demonstrated, taste is a touchstone of memory. Mallet uses it to evoke a lost world of raw milk cheeses and rare roast beef, which sparks a provocative, depressing inquiry into the ‘famine of quality’ that afflicts food today.”
–Newsday

“Mallets’s vivid description of her 1950s upbringing close to London’s Harrods department store’s famed food halls helps account for her acute recognition of today’s desiccated appreciation for good food.”
–Booklist

“A well-crafted and engaging book; the reminiscences about food in Europe after the war provide a welcome personal touch. Recommended.”
–Library Journal

“Like an excellent dinner guest, Mallet lets her thoughts roam freely, yet always with focus and a dose of intriguing fact…This breadth of insight, mixed with Mallet’s childhood memories, makes for a tasty treat.”
–Publishers Weekly

Gina Mallet is a journalist, restaurant reviewer, and enthusiastic cook, who has written extensively on food. She has been a regular contributor to the Globe and Mail, the National Post, Chatelaine, and Maclean’s.

I was reviewing restaurants for a Toronto newspaper, in the midst of a veal chop, in fact, when I stopped eating. I was bored with food. I had so looked forward to dining out at someone else’s expense, but how quickly it palled. This was in the late 1990s, when restaurants were matching the giddy excess of the stock market, and fresh foie gras was de rigueur on the menus of even modest establishments. It wasn’t that the food and cooking were bad. No, there was something missing, something I couldn’t put my finger on.

Not until I went backstage at another restaurant–and as a former theater critic, a restaurant was always theater to me–did I realize what it was. It wasn’t the ­no-frills French restaurant itself but the chef, a tight-lipped Breton, who I knew right away had sorcerer genes. His food wasn’t generic the way so many restaurants’ food was, menus put together by opinion polls, or consultants. It was just the food he personally knew: fish soup, pan­fried red snapper laid on a bed of saffron fennel, a little apple tart that sprang to life in the oven and melted in the mouth.

This wasn’t critics’ food; it wasn’t trying to make a splash; it wasn’t imaginative or exotic, as so much restaurant food was; but it tasted so good that it touched the emotions. It was in its way soul food. As I left the restaurant, I looked through the glass storefront at the few customers left with their wine in the candlelight. I wondered what they were talking about because I realized that that, too, had been missing from my usual restaurant experience. Conversation. Then came the first prick of memory. Around my parents’ dinner table, talking about food was at the top of the menu. And the talk wasn’t so much about how a dish had been cooked, or the food itself; rather, it came out of the experience of enjoying food with others, a sense of companionship that prompted confidences. I must have been about twelve when Piper, my father’s bibulous cousin, advised me gravely that the way to a man’s heart was through his stomach, “not, as so often thought, through sex.”

As I walked home, I felt exhilarated by the memory. But the problem of restaurants remained. They all served the same food. The menus were short and always included a veal chop, a steak, rack of lamb, pasta. But why did that matter? It doesn’t matter that all over France, bistros still serve steak frites, escargots, onion soup, skate and black butter sauce, lemon tart. It doesn’t matter that a sushi bar serves tuna and yellowtail over and over again. In fact, it’s reassuring to keep running into old friends.

I thought at first the difference lay in the cooks’ commitment. In North America, and also in some of the most praised and expensive restaurants in France and Britain, the cooking may be good, but it is presented in a summary way. That’s that. When I read about Escoffier, the chef who made the Edwardian age a pinnacle of ­over-­the-­top food, I felt so hungry. Eating out at the turn of the century had been an unabashed binge: Escoffier’s à la carte menus could include as many as a hundred dishes. The customer had to be wooed and won. Perhaps the froideur of the modern restaurant arises because no restaurant can afford to be prodigal on the Escoffier scale, or because cooking is not so much a vocation as a career choice for the middle class, and this leads to a certain detachment from the consumer.

Then the real answer came into focus. The art of cooking is dying. Once, it was the heart of home and evoked a dense web of feeling. But now the communal family meal has dissolved into individual eating units. More and more, cooking has been marginalized as an add-on to home decoration, a branch of fashion. As I traced my eating life through the sixties in Los Angeles, the seventies in New York, the eighties in Connecticut, and the nineties in Toronto, I realized how ineluctable the march to fast food and solitary eating has been. And it isn’t just Big Macs, but ­high­end takeaway, and the cold and cured delights of the Mediterranean. Non­cooking has reached the stage where there are now self­styled “rawvolutionaries” who believe that all cooked food is dangerous: ­forty ­thousand years of perfecting grilling and baking tossed overboard.

Paradoxically, although cooking seems doomed, it is being promoted today in an unprecedented way–more cookbooks, more columnists, more star chefs, the Food Network on TV, the slow food movement–but woven into the bright chatter is a baleful leitmotif: food as death. Food is shaping up as the single greatest threat to life. The first assault on food as pleasure came from food science, which parsed ingredients for nutrition, reducing food to fuel. Further scientific discoveries were more sinister. The old saying, a little learning is a dangerous thing, turned out to be true–even for biochemists.

The first big scare was the dear little egg, an esteemed natural food for centuries. Eggs, it was alleged by food scientists, were bad for your heart. That turned out not to be true, but the scare dented the public’s confidence in food safety. A second, unsubstantiated scare about an inorganic chemical sprayed on apples virtually destroyed the American apple industry. Just this year, the public, which was gobbling up farmed salmon, tasty, cheap, and full of the valuable Omega-3 fatty acid, was advised to cut its consumption to a few ounces once a month. A single small study had found that the farmed fish had higher levels of potential poisons in it than did the wild salmon. The levels, however, are well under the safety limits set by the U.S. Food and Drug Administration. Beef, a food of symbolic grandeur, has been brought to its knees by mad cow disease, caused by the traditional practice of cattle cannibalism–even though the chances of getting the disease are about as remote as the average person getting to the moon. Each day another food is declared suspect. We are now in the throes of a food fear frenzy.