Now available in paperback format, #9 of this the best-selling annual Letterhead and Logo Design features the most creative and inspiring work in the field from well-known design leaders, new design firms, and cutting edge artists. Includes everything identity, from logos to labels, business cards to envelopes, and the creative techniques and full-color images portrayed in this broad range of work will inspire new design solutions for age-old challenges that beg for a fresh approach. Both design firms and their clients will find this an invaluable resource for inspiration and ideas that grab the viewer's attention and create a lasting impression.
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About the Author
Christopher Simmons, founding principal of MINE, is a designer, writer, and educator. He is an instructor in identity design at California College of the Arts and at Academy of Art University in San Francisco, and is a frequent lecturer on design issues at colleges, universities, and professional organizations. Simmons is president of the San Francisco chapter of the American Institute of Graphic Arts (AIGA). His first book on identity design, Logo Lab, was released in 2005. He lives in San Francisco.
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Most helpful customer reviews
3 of 3 people found the following review helpful
By Jeff Fisher
Format:Hardcover
Rockport Publishers continues their long-running design book series with Letterhead & Logo Design 9, this volume by Christopher Simmons and his San Francisco design firm MINE. The designs presented in the book were selected from over 3000 submissions from identity designers in 38 states and 40 countries. With a new spin on the publication series, the nearly 300 examples of logos, stationery packages, and other promotional items presented in this volume are organized by attributes, rather than the usual categorization by industry or type of client. The selection of designs exhibited was based on beauty, wit and whimsy, simplicity, subtlety, virtuosity, typography, materiality and miscellany. The latest, and freshest, addition to the on-going Rockport collection will elicit many "damn, why didn't I think of that?" thoughts and provide a great deal of inspiration to any graphic designer with even the slightest interest in logo design. - Jeff Fisher, writer of bLog-oMotives and "Logo Notions" at CreativeLatitude.com
By Don Eglinski
Format:Paperback
Collected are some of the freshest themes and identities found by the MINE™ designer. However, I wondered at the quality of some of the chosen designs. For the most part, I reference Letterhead & Logo Design constantly when looking for new ideas and it will be my one of my dog-eared favourites in the years to come.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
4.5 out of 5 stars
18 reviews
19 of 20 people found the following review helpful
4.0 out of 5 stars
The latest, and freshest, in the Rockport series
Dec 7 2005
By Jeff Fisher
- Published on Amazon.com
Format:Hardcover
Rockport Publishers continues their long-running design book series with Letterhead & Logo Design 9, this volume by Christopher Simmons and his San Francisco design firm MINE. The designs presented in the book were selected from over 3000 submissions from identity designers in 38 states and 40 countries. With a new spin on the publication series, the nearly 300 examples of logos, stationery packages, and other promotional items presented in this volume are organized by attributes, rather than the usual categorization by industry or type of client. The selection of designs exhibited was based on beauty, wit and whimsy, simplicity, subtlety, virtuosity, typography, materiality and miscellany. The latest, and freshest, addition to the on-going Rockport collection will elicit many "damn, why didn't I think of that?" thoughts and provide a great deal of inspiration to any graphic designer with even the slightest interest in logo design. - Jeff Fisher, writer of bLog-oMotives and "Logo Notions" at CreativeLatitude.com
6 of 6 people found the following review helpful
5.0 out of 5 stars
Great reference book
Nov 9 2006
By Amy R. Silberberg
- Published on Amazon.com
Format:Hardcover
This book was a wonderful source for design inspiration. So many different styles from very simple to complex.
If you are ever facing designer's block, this will really get some ideas flowing. It's also a good reference for current design trends.
If you are ever facing designer's block, this will really get some ideas flowing. It's also a good reference for current design trends.
6 of 6 people found the following review helpful
4.0 out of 5 stars
Some fabulous logos, not enough background
Mar 16 2007
By Nora Brown
- Published on Amazon.com
Format:Hardcover|Amazon Verified Purchase
There is no doubt this book contains some beautiful and smart logos. I just wish more information would have been given about the clients. In fact, some of the best logos in the book are in the introduction, designed by the author, and here a very brief desciption of the client is given (such as "Logo to identify certified vegan foods"). But this stops once the heart of the book begins. To be fully appreciated, a logo needs to have context, and none is given in this book except for the client's name (such as "VIP Industries" - who?).
Nevertheless, definitely worth buying.
Nevertheless, definitely worth buying.
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4.5 out of 5 stars
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