This book, while relatively well written with a good survey of the exploration history of the continent and much detail on the many parts of Antarctica where virtually no one goes, is almost totally useless as a travel guide.
The single, by far most important decision that a prospective traveler makes is to choose the type of ship and, within the type, which individual ship. According to IAATO there were some 38,000 visitors to Antarctica during the 2009/2010 season. Almost exactly half were passengers on large standard cruise ships that the big operators reposition to the Valparaiso (Chile) to Buenos Aires route during the Northern Hemisphere winter. As a little "bonus extra" these ships skirt Antarctica as they round the Horn and let their passengers view the continent between trips to the groaning buffet tables. Ships of more than 1000 passengers make no landings, while ships with between 400 and 1000 do sometime make a single landing of groups of 100 or less. The same is the case for ships of between 100 and 400 passengers which may venture to make a couple of landings.
The other half, some 19,000, opt for one of the "expedition travel" choices. The vast majority of these book a cruise on one of the roughly 20 ice strengthened ships that are able to navigate in Antarctic waters and, since they carry less than 100 passengers, can land passengers on the continent. As Mr. Rubin points out in the book, 80% of these travelers visit 30 different spots on the Antarctic Peninsula and half of these visit just 10 of the sites, and finally 30% visit only 5.
Therefore, while the 19 pages on the Antarctic Peninsula are useful, I question what value the other 200 pages on East Antarctica, Ross Sea, Weddell Sea, pre-Antarctic Islands and even South Georgia, the Falklands etc are since no more than a handful of tourists visit these locations.
But the real failure is that there is almost no information that could help prospective visitors choose with whom they will travel. There are obviously vast differences between the big cruise ships and the expedition ones. For the purpose of this discussion let's put aside passengers on the big cruise ships; they are at best accidental visitors to Antarctica. But there are also huge differences between the expedition ships. About half are Russian research vessels that are chartered out to large tour operators for the season. They are technically good ships but accommodations are often Spartan and onboard service frequently spotty. At the other end of the spectrum are the Lindblad ships and the Hapag-Lloyd ones which are super luxury and with price tags in accordance.
Then there are several ships in between, including the only two locally owned ships, the Chilean Antarctic Dream ( [...] ) and the Argentine Ushuaia ([...] ). Both offer typical cuisine of the two countries with notable examples of both countries wines. The Antarctic Dream is a bit more upscale while the Ushuaia is somewhat more for the backpacker set.
In short what this guide book lacks is guidance on the most important decision that an Antarctic traveler will make; how to get there.