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Marketing Fine Art Photography [Paperback]

Alain Briot

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Table of Contents

Downloadable ResourcesSelling Fine Art PhotographyChapter 1: Taking Control of Your DestinyChapter 2: What is Fine Art Photography?Chapter 3: Wholesale, Consignment, or Retail?Chapter 4: Quantity or QualityWhat to Sell and Where to Sell ItChapter 5: What to SellChapter 6: Where to Sell Fine Art PhotographsChapter 7: How to Price Fine Art PhotographyChapter 8: Best SellersThe Fundamental Aspects of Marketing, Salesmanship, and BusinessChapter 9: The 26 Fundamental Principles of Successful MarketingChapter 10: The 26 Fundamental Principles of SalesmanshipChapter 11: The Seven Fundamental Principles of a Successful BusinessSelling Your Work at ShowsChapter 12: How to Sell Your Photographs at Art ShowsChapter 13: Show Booth Examples and LayoutsChapter 14: Packing and Shipping Your PhotographsPersonal SkillsChapter 15: Fine Art Photography SkillsChapter 16: The 25 Most Common Marketing ErrorsBusiness and Marketing ToolsChapter 17: Business ToolsChapter 18: Marketing ToolsChapter 19: Marketing VenuesChapter 20: Vitae, Biography, and Artist StatementChapter 21: Warranties and Unique Selling PointsConclusionAppendicesAppendix A – Art QuestionnaireAppendix B – Resources and Materials

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