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Marketing Management: Analysis, Planning and Control
  

Marketing Management: Analysis, Planning and Control [Hardcover]

Philip Kotler


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Hardcover --  
Hardcover, April 1972 --  

Product Details

  • Hardcover: 846 pages
  • Publisher: Prentice Hall; 2nd Revised edition edition (April 1972)
  • Language: English
  • ISBN-10: 0135573890
  • ISBN-13: 978-0135573891
  • Product Dimensions: 23.6 x 18.4 x 4.6 cm
  • Shipping Weight: 1.5 Kg

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