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Marketing Management: Analysis, Planning and Control
 
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Marketing Management: Analysis, Planning and Control [Hardcover]

Philip Kotler (Author)

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Product Details

  • Hardcover: 792 pages
  • Publisher: Prentice Hall; 5th Revised edition edition (May 1984)
  • Language: English
  • ISBN-10: 0135579279
  • ISBN-13: 978-0135579275
  • Product Dimensions: 23.9 x 20.1 x 4.1 cm
  • Shipping Weight: 1.4 Kg

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