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Marketing Principles and Best Practices
 
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Marketing Principles and Best Practices [Hardcover]

K. Douglas Hoffman Michael R. Czinkota Peter R. Dickson Patrick Dunne Abbie Griffin


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Product Details

  • Hardcover: 640 pages
  • Publisher: South-Western College Pub; 3rd Revised edition edition (2004)
  • Language: English
  • ISBN-10: 0324200447
  • ISBN-13: 978-0324200447
  • Product Dimensions: 28 x 21.8 x 2.6 cm
  • Shipping Weight: 1.5 Kg
  • Amazon Bestsellers Rank: #593,913 in Books (See Top 100 in Books)

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Amazon.com: 5.0 out of 5 stars (1 customer review)

5.0 out of 5 stars Marketing book, Jun 29 2011
By marili - Published on Amazon.com
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This review is from: Marketing Principles and Best Practices (Hardcover)
The price was excellent and the book was in great shape when it arrived earlier than expected. Great book!
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