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Media and Voters: The Audience, Content, and Influence of Press and Television at the 1987 General Election [Hardcover]

William Lockley Miller


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Book Description

September 1991 0198273770 978-0198273776
This book offers an in-depth analysis of the role of the media in contemporary British politics. Based on a five-wave panel survey of voters' perceptions and opinions, plus a content analysis of television news, it presents a detailed picture of media coverage in the weeks preceding the 1987 election. Drawing contrasts between national and regional news programs, it reveals their impact on voters' perceptions, attitudes, and voting choice.

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