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As traditional finance options tighten up, private equity is anincreasingly important source of capital, both debt and equity.There are billions of dollars of private equity funds available inCanada and millions of businesses looking for money, but the twodon’t always know how to find one another and, when they do,usually don’t speak the same language.
Intensely practical and laced with first-hand stories fromentrepreneurs and financiers, Money Magnet is the completehow-to guide to private equity for business founders and owners:what it is and how it works, how and where to find it, how to besuccessful in attracting it, and all the benefits and pitfalls ofraising financing this way.
Money Magnet is the ultimate insider’s guide to PE,busting countless myths, taking you behind closed doors withinvestors, and giving you all the tools you need to be successfulin attracting private equity:
Money Magnet is the solution to your money worries. It'sthe complete how-to guide to attracting privateinvestors—debt and private equity—for business foundersand owners. It reveals what private investment is and how it works,the benefits and pitfalls, how and where to find it, and how to besuccessful in attracting it.
Praise for Money Magnet
"Every ambitious private business owner should understand therole of investors and how to attract them. Money Magnet isan indispensible guide to the process."
—Austen Beutel, Chairman and CEO, Oakwest CorporationLtd.
"Don't put another nickel into your business until you have readthis book. Money Magnet is Financing 101 for entrepreneursand owners who want to grow their business."
—Greig Clark, Entrepreneur (College Pro Painters andArxx Building Products) and Venture Capitalist (Horatio EnterpriseFund)
"Money Magnet begins with a startling proposition: somebusinesses succeed more than others simply because they know how toraise money. By sharing these processes, tools and secrets, Loewenis daring Canadian entrepreneurs to dream bigger than they've everdreamed before."
—Rick Spence, Entrepreneurship Columnist for theNational Post and PROFIT Magazine
For more information, please visitwww.loewenpartners.com