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Montgomery Ward & Co Catalogue [Facsimile] [Paperback]

Montgomery Ward & Co. , Nick Lyons
5.0 out of 5 stars  See all reviews (1 customer review)
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Book Description

April 17 2008
"Our mail order methods meet many wants," wrote a poetic but anonymous copywriter on a page of the 1895 Montgomery Ward & Co. catalogue. He had a gift for understatement. At its zenith from the 1880s to the 1940s, Montgomery Ward, like its cross-town Chicago rival, Sears, sold virtually everything the average American could think of or desire—and by mail. This was a revolution, and Ward's fired the first shot. To buy spittoons, books of gospel hymns, hat pins, rifles, wagons, violins, birdcages, or portable bathtubs, purchases that used to require many separate trips to specialist merchants, suddenly all the American shopper had to do was lick a stamp. This unabridged facsimile of the retail giant's 1895 catalogue showcases some 25,000 items, from the necessities of life (flour, shirts) to products whose time has passed (ear trumpets). It is an important resource for antiquaries, students of Americana, writers of historical fiction, and anyone who wants to know how much his great-grandfather paid for his suspenders. It is a true record of an era.

Frequently Bought Together

Montgomery Ward & Co Catalogue + 1897 Sears Roebuck & Co Catalogue
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About the Author

Montgomery Ward & Co., founded in 1872, was the world's first mail-order goods business. The company once boasted more than 600 stores but since 2004 is exclusively an online retailer.

Nick Lyons is the editor of Hemingway on Fishing, The Best Fishing Stories Ever Told, The Quotable Fisherman, and The Little Red Book of Dad's Wisdom. He has written over twenty books, mainly on fishing, in addition to hundreds of articles on the subject, which have appeared in such magazines as Harper’s, Outside, Field & Stream, Outdoor Life, and Fly Fisherman. He splits his time between New York City and Woodstock, New York.

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5.0 out of 5 stars Montgomery Ward & Co Catalogue Aug. 16 2014
Très belle copie
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 4.8 out of 5 stars  20 reviews
10 of 10 people found the following review helpful
5.0 out of 5 stars Back In The Old Days July 24 2008
By P.Marzec - Published on Amazon.com
The Montgomery Ward catalog is just what I needed. I'm writing a historical romance set in the 1890s and the catalog has been so helpful as a visual aid with the clothing, furniture, and even kitchen utensils available to people at that time.
4 of 4 people found the following review helpful
5.0 out of 5 stars Montgomery Ward Catalogue May 26 2011
By londonliz38 - Published on Amazon.com
Format:Paperback|Verified Purchase
I absolutely loved this product. I am a history scholar and it really gave me an insight to what products were available to consumers at that time. Great piece of history for history buffs and excellent reference for anyone that likes advertising,clothing,etc from that time period.
3 of 3 people found the following review helpful
5.0 out of 5 stars Awesome! Sept. 27 2011
By comingsummers - Published on Amazon.com
Format:Paperback|Verified Purchase
This book is a must for all history buffs or people that are interested in that time period. Personally I am both those things, so this book is like Christmas morning for me. It is full of so much interesting stuff and it really helps you to understand what life was like in the late 1800's It's amazing some of the wierd and crazy stuff in this catalogue, and how cheap things were (at least by our standards). It really brings that world to life and I highly recommend it to everyone!
3 of 3 people found the following review helpful
5.0 out of 5 stars Montgomery Ward & Co. Catalogue and Buyer's Guide 1895 Dec 3 2011
By The Phantom - Published on Amazon.com
Format:Paperback|Verified Purchase
Great piece of history, Very authentic, Great reading pleasure, Great documentary for collectors of antiques and historical information. Everyone that sees it sitting on my coffee table picks it up and enthusiastically thumbs through the pages with great interest! Love it!
3 of 3 people found the following review helpful
5.0 out of 5 stars Fun journey into the past.... April 18 2010
By Carol J. Garrett - Published on Amazon.com
Format:Paperback|Verified Purchase
I enjoyed going through the Montgomery Ward catalog of 1895, it was a fun journey into the past and the book is marked one of my Definite Keepers.
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