From Publishers Weekly
If the mania for bulging muscles wasn't born in the 1930s in Santa Monica, home of the original Muscle Beach, it was certainly incubated and seen into its precocious adolescence there. Veterans like Jack LaLanne and Joe Gold were at that point maverick athletes and stunt performers who claimed the small patch of sand as their stomping ground. In Muscle Beach: Where the Best Bodies in the World Started a Fitness Revolution, Marla Matzer Rose documents the heyday of a tiny subculture that still has enormous social ramifications at the turn of the millennium.
Copyright 2001 Cahners Business Information, Inc.
Product Description
The Story Behind America's Iconic Patch of Sand--Muscle Beach, California
Almost half a century before health clubs, fitness videos and weight training became American obsessions, a pioneering enclave in Santa Monica, California, started the physical culture boom. In the 1940s, Jack LaLanne, Vic Tanny, Joe Gold, Les and Pudgy Stockton and other lieks them drew thousands of visitors to the beach to watch their feats of strength and acrobatic displays. As more viewiers became participants, body building and fitness becaome a part of the mainstream culture.
Muscle Beach is full of rich, new material about the original Muscle Beachers, many of whom are still alive and testaments to the benefits of a life devoted to fitness. With its fresh anecdotes and thirty-two rare and wonderful photographs, this history brings a legendary stretch of beach into focus.