My favorite business books

A Listmania! list by Geraldine "Lead Nurturing Expert" (Montreal, QC, Canada)
(REAL NAME)   
 
Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success
1.  Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success by Mike Schultz
The list author says:
  "Excellent book on what works/doesn't work in marketing for professional services firms of all sizes."
CDN$ 22.56   Used & New from: CDN$ 17.59
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Managing The Professional Service Firm
2.  Managing The Professional Service Firm by David H. Maister
The list author says:
  "Best book ever written on how to profitably manage a professional services firm"
CDN$ 17.55   Used & New from: CDN$ 0.75
5.0 out of 5 stars  See all reviews (24 customer reviews)
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The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
3.  The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber
The list author says:
  "Tired of your boss? Want to work for yourself? Read this first."
CDN$ 15.87   Used & New from: CDN$ 3.62
4.4 out of 5 stars  See all reviews (136 customer reviews)
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Street Smarts: An All-Purpose Tool Kit for Entrepreneurs
4.  Street Smarts: An All-Purpose Tool Kit for Entrepreneurs by Norm Brodsky
The list author says:
  "Another great book for entrepreneurs. Good reality-check."
CDN$ 14.60   Used & New from: CDN$ 5.48
4.8 out of 5 stars  See all reviews (4 customer reviews)
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Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your ROI
5.  Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your ROI by Brian Carroll
The list author says:
  "Some great advice on how to nurture leads with relevant content."
CDN$ 19.40   Used & New from: CDN$ 3.97
5.0 out of 5 stars  See all reviews (1 customer review)
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Duct Tape Marketing: The Worlds Most Practical Small Business Marketing Guide
6.  Duct Tape Marketing: The Worlds Most Practical Small Business Marketing Guide by John Jantsch
The list author says:
  "Very practical marketing advice for small businesses."
Used & New from: CDN$ 5.03
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Inbound Marketing: Get Found Using Google, Social Media, and Blogs
7.  Inbound Marketing: Get Found Using Google, Social Media, and Blogs by Brian Halligan
The list author says:
  "Slightly outdated but I really liked the chapter that explains why creating remarkable content is key to get found on the Web"
CDN$ 18.77   Used & New from: CDN$ 13.75
5.0 out of 5 stars  See all reviews (2 customer reviews)
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The Magic Of Thinking Big
8.  The Magic Of Thinking Big by David Schwartz
The list author says:
  "Very inspirational book. Don't settle for less."
CDN$ 11.19   Used & New from: CDN$ 3.04
4.8 out of 5 stars  See all reviews (98 customer reviews)
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Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program
9.  Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program by Arthur Hughes
The list author says:
  "You'll seriously want to calculate your customer life time value after reading this"
Used & New from: CDN$ 4.96
5.0 out of 5 stars  See all reviews (8 customer reviews)
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Geraldine "Lead Nurturing Expert" (Montreal, QC, Canada)
(REAL NAME)   
Qualifications: Lead Nurturing Expert
Last updated: 11/08/11
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