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This book did not live up to all the hype I had heard..... But then again it is much better than here latest book "This Changes Everything" which is a disaster. Read morePublished 1 month ago by G Tran
I found myself reading No Log on the subway ride home after a trip to the shopping mall where I spent about $70 on clothing and accessories & sort of wondered about how cheap it... Read morePublished 16 months ago by Nicole Chardenet
This book is excellent in every aspect. Informative, eye opening and even if you are not involvefd in Advertising it is a good read just for the education of media overall.Published 20 months ago by LauraC
erm...(to quote Rorschach)...An author's name is their brand, their logo. This is why the size of the author's name grows and the size of the title shrinks as an author becomes... Read morePublished on June 6 2011 by Rumplepuff
I expected to learn about the rise of branding and logo placement etc but was sadly disappointed. Klein's writing style is far too wordy, full of meaningless padding. Read morePublished on Jan. 26 2006 by Alan Chard
I like many people am frustrated with the times we live in and i started reading this book hoping for some answers/solutions/new ideas, and i didn't get much of anything. Read morePublished on Jan. 28 2005 by "littlenub"
It was really well organized and was a huge eye-opener for me. Some parts were really technical but still gave me a new perspective about corporations.Published on Aug. 4 2004