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With increased scrutiny of nonprofits from government, the media, and the public, it's critical that charities not only abide by the highest ethical standards, but also avoid even the appearance of impropriety. Simply putwithout public trust, fundraising can't happen. Written for practitioners by practitioners, Nonprofit Fundraising Strategy deals with the importance of ethics to the fundraising profession and addresses the ethical decisions boards and fundraisers make and the ethical dilemmas they face.
Featuring chapters written by highly experienced members of the Association of Fundraising Professionals (AFP) International Ethics Committee or senior members in the field of philanthropy, Nonprofit Fundraising Strategy offers a wealth of practical tools to help fundraising practitioners, board members, nonprofit leaders, and donors implement the book's concepts. It covers:
Nonprofit Fundraising Strategy is a practical, helpful, and ultimately inspiring resource for nonprofits large and small, new and mature, local and international. The insightful guidance and case studies found within these pages will help fundraising and nonprofit professionals understand how to address specific issues and leaves plenty of food for thought and discussion.
Praise for Janice Gow Pettey's books
"This volume, edited by one of today's respected and prominent fundraising professionals, serves as an excellent resource for fundraising practitioners as well as their bosses and boards. As a compilation of writing by key leaders, particularly those who have been involved in ethics discussions and service on the AFP ethics committee, provides practical advice in accessible ways and can serve as a much-needed, useful 'go to' volume. Ethics questions confront fundraisers and nonprofit teams on a regular basis, and the advice in this volume is thoughtful, useful, current, and well crafted."
Dr. Lilya Wagner, CFRE, Director, Philanthropic Service for Institutions; Faculty, Indiana University Center on Philanthropy and The Fund Raising School
"This collection from many experienced and good fundraising-related professionals is a thorough review of the non-negotiable nature of ethics in the profession. The AFP standards, the global benchmark for ethical behavior in fundraising, is supplanted, examined, and made practical here. Kudos to Janice Gow Pettey, an expert in this area, for providing such a helpful text."
Bob Carter, President, Bob Carter Companies and Chair, AFP
"What a timely publication! Here are the luminaries in the field of ethics in fundraising, a topic that all professional fundraisers must engage with in order to build the trust and confidence of the giving public."
Dr. Sue-Anne Wallace, FAICD, MFIA, CEO, Fundraising Institute Australia; International Observer, AFP's Ethics Committee
"[This book] is an invaluable collection of essays based on the rich experience of philanthropic leaders. The book is full of cases, anecdotes, codes, and other hands-on material as well as wise reflections on the central role of ethics in fundraising."
Michael O'Neill, Professor of Nonprofit Management, University of San Francisco
"The case studies alone make this book a valuable contribution to the work of fundraisers and nonprofit board members. The authors' applications of ethics codes and standards to the case studies offer a bonus. Part Two of the book puts on the table a few of the most vexing challenges the nonprofit sector facessuperb."
Timothy L. Seiler, Director, Public Service and The Fund Raising School, The Center on Philanthropy at Indiana University