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Official Adobe Print Publishing Guide, Second Edition: The Essential Resource for Design, Production, and Prepress (2nd Edition) Paperback – Oct 25 2005
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This well-written, full-color guide from Adobe teaches managers and designers the relevant issues and problems that need to be considered with any professional-level print job. It helps weigh the benefits of doing particular tasks yourself against assigning them to a prepress professional. The first chapter describes color, print, and prepress terms; computer graphics; and various printing processes. Next, the guide explains how to construct a publication, teaching you about color-management systems, special printing techniques, color correction, registration, resolution, dot gain, scanning, duotones and tritones, and vector graphics. This section introduces you to image editing, interpolation, graphic file formats, type, and font formats. The third chapter discusses how to convert to Postscript, color proof, print via the Web, and archive files in PDF form. The final chapter focuses on project-management guidelines: you assess your budget, schedule, and other goals and consider prepress tasks, vendors, printers, page-layout files, and file-handoff checklists. Each chapter ends with a case study that explores the decision-making processes behind the production of an award-winning publication. An appendix provides a table of Postscript error messages, their meaning, and common solutions. A second appendix displays process-color charts, and a glossary of printing, desktop-publishing, and computer-graphics terms rounds out the book. --Kathleen Caster --This text refers to an alternate Paperback edition.
From the Back Cover
Official Adobe Print Publishing Guide explores the processes and issues involved in preparing color publications for reproduction on a commercial printing press -- a set of tasks known as the prepress process. Such tasks, previously only performed by skilled professionals, can now be accomplished by a wider range of people using the desktop. This book introduces the flexibility and direct control offered by this new technology and outlines the issues involved in preparing electronic files for commercial printing. It also gives information on when to perform a prepress task and when it is better to leave it in the hands of a prepress professional.--This text refers to an alternate Paperback edition. See all Product Description
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Top Customer Reviews
If I'm buying a book published by Adobe Press, it's for one reason: I want specific insights into Adobe software. This book was a complete waste of time.
All that having been said, if you're a new graduate or someone who's come up through the digital ranks and doesn't have a clue about the production side of things, then this is a decent overview, and you'll no doubt have a completely different experience of the title than I did. If on the other hand, you're looking for a deep dive into how Adobe has tackled the intricacies of prepress, colour management, profiles, calibration and workflow, you won't find it here.
If it were a 'class room in a book' that's one thing, but being a 'print publishing guide', Adobe shouldn't so readily dismiss True Type fonts in preference for PostScript Fonts, Quark for Pagemaker...etc. I know it's an Adobe guide, but com'on, I expected them to give out a fairer treatment than that.
Most recent customer reviews
This books cover different aspects in printing with a lot of good illustration.Published 14 months ago by Joslll
Where was this book when I was starting out? This is THE INDISPENSIBLE BOOK for everyone who has bought a copy of Corel Draw or Illustrator or (gad) Publisher and now thinks they... Read morePublished on July 21 1999
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